Director, Analyst Relations

Solace Corporation

5d•Hybrid

About The Position

In this key position on Solace’s marketing team, you would be a sole AR practitioner and inherit an established industry analyst relations program but also be expected to both innovate and expand the program to new audiences with a strong focus on introducing Solace as a leader in bringing real-time data to the world of AI and agentic applications. Solace’s AR program has strong inbound and outbound aspects. The inbound AR program leverages analyst research and opinion to clearly convey technology and business trends and market information to internal stakeholders. The outbound AR program focuses on developing strong relationships and conveying our Solace story, capabilities, and competitive differentiation to analysts from tier-1 and tier-2 industry analyst firms. We are looking for an experienced AR professional who wants to take an established AR program and bring it to the next level. You would get to work with market leading technology, customers who absolutely love our technology, and a leadership team that believes passionately in the benefits of an excellent AR program. The individual in this position will establish and maintain strong, positive relationships between Solace and industry analysts, and collaborate effectively with marketing, development, product management, alliances and sales to create and implement highly effective analyst relations programs. We are looking for a senior, motivated and enthusiastic team player, with a combination of technical chops, storytelling and operational excellence. If you meet that description and want to build a world-class analyst relations function in a fast-paced, best-practice obsessed global marketing team, we’re looking forward to meeting you!

Requirements

A minimum of 8 years communications experience in high-tech, with minimum of 5 years in analyst relations at technology companies.
Capable of successfully representing high technology companies in competitive environments to the analyst community.
The confidence, comfort and instinct required to interact with and drive consensus across multiple stakeholders, including executives.
A strong technical mind with the ability to quickly extract, synthesize, and relay key information from multiple sources without becoming overwhelmed.
Excellent written and verbal communications skills as well as interpersonal skills.

Nice To Haves

You love to build AR programs and have proven yourself as an inspiring leader, a knowledgeable business partner, and a trusted advisor.

Responsibilities

Design an outbound analyst relations program including tiering the firms and analysts.
Execute on a tiered outbound analyst relations program to ensure proactive and results-oriented communication with all analysts.
Build and/or deepen our relationship with key analysts from top firms through high touch activities, as well as building volume-based communications programs targeted at 2nd and 3rd tier analysts.
Cultivate analysts who can serve as positive references, as well as leverage analysts for Solace communications through reprints, sponsored whitepapers or surveys, speaking engagements, and webcasts.
Engage as a credible spokesperson for the company and proactively communicate relevant news, information and product developments to the analyst community.
Provide executive communications support including presentations, briefings, and talking points to assist with the development of communications.
Extract relevant information and data from analyst reports and surveys.
Manage the analyst evaluation calendar and strategy, owning Solace's participation and positioning in Gartner Magic Quadrants, Forrester Waves, IDC MarketScapes, and equivalent reports — including briefings, submissions, demos, and fact-check responses.
Own the AR budget and analyst-firm relationships, managing subscriptions, inquiry/advisory seats, and contract renewals with Gartner, Forrester, IDC, and other firms, and optimizing spend against program priorities.
Actively synthesize content and share knowledge and insight from analyst reports and data to team members across the company.