Digital UX Strategist

Crown Equipment Corporation•New Bremen, OH

1d•Onsite

About The Position

Crown Equipment Corporation is a leading innovator in world-class forklift and material handling equipment and technology. As one of the world’s largest lift truck manufacturers, we are committed to providing the customer with the safest, most efficient and ergonomic lift truck possible to lower their total cost of ownership.

Requirements

Bachelor’s degree in Marketing, Design UX, or Psychology, along with at least 2 years of related experience
Non-degree considered if 12+ years of related experience along with a high school diploma or GED
Occasional travel (0-5%)

Nice To Haves

Experience designing responsive web and mobile experiences.
Understanding of UX, UI, content strategy, and digital best practices.
Knowledge of user research, analytics, and usability testing methods.
Experience with design systems and Figma digital design platform.
Strong analytical, problem-solving, and communication skills.
Ability to balance customer needs, business objectives, and technical constraints.
Strong organizational skills with the ability to manage multiple priorities.
Proactive, collaborative, and adaptable team player.

Responsibilities

Represent the voice of the customer and advocate for best-in-class digital experiences while supporting Company’s business objectives and priorities.
Use customer research, analytics, and market insights to inform digital strategy and optimization efforts.
Conduct user research, competitive analysis, and content evaluations to identify improvement opportunities.
Define customer journeys, information architecture, and user flows across web and mobile experiences.
Translate business goals and customer needs into effective digital experiences.
Collaborate with cross-functional teams to identify user needs and recommend experience improvements.
Partner with designers and developers to create and implement user-centered solutions.
Define requirements and support successful development and implementation of approved solutions.
Ensure digital experiences follow usability, accessibility, and navigation best practices.
Establish and monitor UX performance metrics and communicate insights to stakeholders.