Digital & Radio Content Leader - KIT

Townsquare Media•Yakima, WA

10h•$50,000 - $70,000•Onsite

About The Position

This is a full-time, in-office opportunity for a dynamic Digital & Radio Content Leader who thrives at the intersection of on-air creativity, digital storytelling, and team leadership. The role is perfect for a dynamic, ambitious, and proven talent with experience in radio and digital content, who can entertain, inform, and inspire across radio, digital, social, and live events, while driving audience growth and revenue impact. The position reports to the Director of Content and holds full brand ownership of one station, including on-air performance and digital content creation. Townsquare is a media, entertainment, and digital marketing solutions company dedicated to serving small and mid-sized markets across the U.S., combining local media with digital solutions to help businesses grow.

Requirements

5+ years of full-time radio experience
Demonstrated leadership ability with a track record of building successful brands or teams
Proven, measurable success in audience growth and digital content performance
Understanding of digital content strategy, SEO best practices, and what drives audience engagement across web and social platforms
Passion for community journalism with strong news judgment and the ability to thrive in a fast-paced, deadline-driven environment
Strong understanding of FCC rules and regulations
Excellent writing, reporting, verbal communication, and public speaking skills; multimedia content experience is highly valued
Comfort interacting with listeners, clients, and community partners in public settings
Strong organizational, problem-solving, and prioritization skills
Ability to multitask, meet deadlines, and perform under pressure
Technical proficiency operating control boards, remote broadcast equipment, and related production tools
High School Diploma (required)
Valid driver’s license, auto insurance, and vehicle (required)

Nice To Haves

Multimedia content experience is highly valued

Responsibilities

Provide vision, leadership, and day-to-day management for one station brand
Host “Good Morning Yakima” weekdays from 6am–9am while delivering an engaging, entertaining on-air experience and overseeing the day-to-day programming of KIT-AM, a conservative-leaning news-talk station
Write and publish 1–3 original articles per weekday air shift, including breaking news, police and fire coverage, business news, feature stories, curated content, and audience-focused digital pieces with a compelling, relatable voice and creative non-traditional storytelling formats (think Buzzfeed)
Collaborate with the Director of Content on initiatives to elevate brand quality, programming, and events
Partner with the Market President and leadership team to build and maintain a positive, professional, high-performing culture
Conduct regular strategy and coaching sessions with air talent, along with brainstorming sessions involving programming, leadership, and sales teams
Work closely with sales leadership to generate revenue through programming, features, promotions, endorsements, digital platforms, and events
Recruit, develop, and retain top on-air and digital talent
Engage audiences daily across the station website, mobile app, and social media platforms including Facebook, X (Twitter), and Instagram through compelling, audience-focused content and social copy
Develop and integrate digital and social content strategies into on-air programming using news value, audience demand, and search data to drive engagement
Represent the station at live events, promotions, and partner appearances
Communicate clearly and effectively across departments and with key stakeholders
Drive measurable audience growth across on-air and digital platforms, with success evaluated through ratings, streaming performance, digital traffic, engagement, and related audience metrics
Creating and publishing original video content regularly, including social-first short-form video (Reels, TikTok, YouTube Shorts) and longer-form segments that grow your personal on-screen brand
Prospecting and developing endorsement and influencer partnerships with local businesses, pitching yourself as a trusted community voice who can authentically promote products and services across on-air, video, and social platforms
Participating in person in high-visibility community events, client meetings, and business functions as a station ambassador who builds relationships that translate into revenue