Digital Producer

Nexstar Media Group, Inc.Myrtle Beach, SC
Onsite

About The Position

Digital Producer leads the transition from broadcast focused newsrooms to multi-platform newsrooms through active daily example; providing training in methods, processes and tactics; as well as in creating/editing original content beyond that which is produced for on-air. Executes winning strategy for station content Comprehensive understanding of Facebook, Twitter, and other social media platforms Writes clear and concise stories for the web and other digital platforms Reviews copy and will correct errors in content, grammar, and punctuation, following prescribed editorial style and formatting guidelines Use our Social Media and Website to build and reinforce brand recognition and drive viewers/readers Research and analyze background information related to news stories in order to be able to provide complete and accurate information Gathers information about events through research, interviews, experience or attendance at political, news, sports, artistic, social or other functions Pitches on-brand local and trending stories during morning meetings Checks reference materials such as news files or public records to obtain relevant facts Produces reports for all platforms Ensures that all content meets company standards for journalistic integrity and production quality Builds and calendars digital campaigns to promote local shows and specials. Performs other duties as assigned Finds new ways to use Social Media and our website to engage with viewers Basic understanding of photo shop

Requirements

  • 2 years of experience in digital content and journalism
  • Capable of researching, interviewing, and writing original news articles
  • Clever headline writer that gets readers to click
  • Strong multi-tasking abilities
  • Organized, technical problem solver and quick decision maker
  • Knowledge of SEO best practices and AP Style
  • Enjoys working in teams and has excellent interpersonal skills
  • Ease with/ability to learn new technology independently and quickly
  • Strong communicator
  • Some schedule flexibility (nights, weekends)
  • Regularly meets measurements of success
  • Strong understanding of Google Analytics

Nice To Haves

  • Degree in journalism preferred but not required
  • Daily newspaper or news site experience preferred but not required
  • Live, working web samples and/or print pages preferred
  • Chartbeat experience a plus
  • Proficiency in MS Office
  • HTML, CSS and Photoshop experience a plus

Responsibilities

  • Leads the transition from broadcast focused newsrooms to multi-platform newsrooms through active daily example
  • Provides training in methods, processes and tactics for creating/editing original content
  • Executes winning strategy for station content
  • Writes clear and concise stories for the web and other digital platforms
  • Reviews copy and corrects errors in content, grammar, and punctuation
  • Uses Social Media and Website to build and reinforce brand recognition and drive viewers/readers
  • Researches and analyzes background information related to news stories
  • Gathers information about events through research, interviews, experience or attendance
  • Pitches on-brand local and trending stories during morning meetings
  • Checks reference materials to obtain relevant facts
  • Produces reports for all platforms
  • Ensures that all content meets company standards for journalistic integrity and production quality
  • Builds and calendars digital campaigns to promote local shows and specials
  • Finds new ways to use Social Media and our website to engage with viewers
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