Digital Operations Coordinator
About The Position
This position is located onsite in Savannah, Ga. The Digital Operations Coordinator supports the platforms, tools, and data flows that contribute to campaign delivery, tracking, attribution, and compliance. You will play a key role in supporting the operational backbone of the performance engine, focusing on the practical aspects of ensuring the systems run smoothly. This role involves actively engaging with platforms and tools, aiding in the accurate tracking of campaign performance, data organization, and upholding compliance standards. This hands-on position provides a foundational learning experience for individuals eager to understand the essentials of digital marketing technology and operational procedures.
Requirements
- Bachelor’s degree in Marketing, Business Administration or related field or equivalent combination of education and experience.
- 1-3 years of experience in project management, digital marketing support, advertising agency traffic manager, or related technical roles required.
- Basic knowledge of platforms like Google Tag Manager.
- Interest in troubleshooting campaign tracking and data issues.
- Ability to follow instructions and learn technical implementations.
Nice To Haves
- Google Analytics 4 Certification
- Meta Certified Technical Implementation Specialist
Responsibilities
- Assist with integrations of key platforms (Meta, Google, TikTok, etc.), and third party traffic sources.
- Support the implementation and optimization of tracking infrastructure: UTM conventions, pixel management, and event pipelines.
- Help maintain lead routing systems between media sources, landing pages, and CRMs.
- Assist with AdData oversight and validation.
- Support the use of CRM, marketing automation, and data tools (e.g., HubSpot, ActiveCampaign, Amazon Connect).
- Help maintain consumer journeys and triggers.
- Assist with ensuring data accuracy and basic compliance.
- Support data flow processes and assist with generating reports.
- Collaborate with the analytics team to assist with performance dashboards.
- Assist with basic compliance tracking.
- Learn about emerging technologies used in AdTech integrations and systems.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
