Digital Media Specialist

EMSA- Emergency Medical Services AuthorityTulsa, OK
Hybrid

About The Position

The Digital Media Specialist will be responsible for developing, curating, and managing compelling social media content, maintaining the organization's public-facing website, and managing internal communications channels. This role also involves designing digital and print materials, ensuring all content aligns with brand standards and compliance requirements. The position requires frequent attention to detail, meeting deadlines, and adapting to shifting priorities in a fast-paced environment. The role does not have supervisory responsibilities.

Requirements

  • Bachelor’s degree in communications, Public Relations, Marketing, Digital Media, Graphic Design, or other related field.
  • Minimum of three (3) years of professional experience in digital communications, including social media management, content curation, website content administration, or internal communications.
  • Demonstrated experience creating written and visual digital content for public-facing or internal audiences using content management systems and graphic design tools.
  • Proficiency with Microsoft 365 (Word, Excel, PowerPoint, Teams), learning management systems, and comfort with learning new technology platforms.
  • Ability to support events or training outside core hours, as needed.
  • Ability to sit or stand for extended periods and ambulate unassisted throughout the office facilities.
  • Occasional lifting of materials up to 25 lbs. and up to 100 lbs. push/pull of a cart with wheels.
  • Frequent use of computer and office equipment and other repeating motions that may include wrists, hands, and fingers.
  • Ability to travel independently between Tulsa and Oklahoma City as needed.

Nice To Haves

  • Experience working in a healthcare, public sector, or similarly regulated environment is preferred but not required.

Responsibilities

  • Develop, curate, schedule, and manage compelling social media content that supports public education, brand awareness, service updates, and organizational initiatives.
  • Serve as the primary curator of digital storytelling, identifying content opportunities, repurposing internal and external material, and ensuring consistent tone and messaging across all platforms.
  • Monitor social media channels for engagement, trends, and emerging issues; respond or escalate inquiries as appropriate.
  • Analyze social media performance metrics and provide regular reports, insights, and recommendations to Public Affairs leadership.
  • Ensure all digital content aligns with EMSA brand standards, messaging strategy, accessibility guidelines, and compliance requirements.
  • Maintain and update EMSA’s public-facing website to ensure accuracy, relevance, usability, and accessibility.
  • Coordinate with internal departments to gather, curate, and publish timely website content, including service updates, announcements, and educational materials.
  • Assist with content audits, page organization, and ongoing improvements to enhance user experience and information clarity.
  • Manage EMSA’s internal communications channels to support employee engagement, operational awareness, and organizational alignment.
  • Develop, curate, and distribute internal announcements, digital messages, and visual communications in collaboration with Public Affairs leadership and internal stakeholders.
  • Ensure internal messaging is timely, clear, accurate, and aligned with organizational priorities and culture.
  • Design digital and print materials including social media graphics, website visuals, flyers, signage, presentations, and internal communications assets.
  • Apply EMSA brand standards to all creative work, ensuring consistency in visual identity, tone, and quality.
  • Provide creative and design support to Public Affairs and other departments as needed.
  • Perform other job-related duties, functions, tasks and responsibilities as assigned, which may vary based on evolving organizational needs and priorities.
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