Digital Media Associate

Georgetown University • Kennebunk, ME

2d • Hybrid

About The Position

The Digital Media Associate has broad responsibilities in support of promoting and protecting the Georgetown University brand on a daily basis through digital communities on top tier social media channels and the website. The Digital Media Associate reports to the Director, Digital Engagement and Social Media and collaborates extensively with the Creative Services team and Office of Strategic Communications as a whole to strategically promote and protect the University. The Digital Media Associate will work with key stakeholders in the Office of Strategic Communications and across the university to ensure that Georgetown’s online channels have consistent and appropriate brand messaging. The Digital Media Associate will be required to work flexible hours and respond in a timely and professional manner to inquiries from internal and external constituents. The employee regularly exercises discretion and judgment in his/her work by serving as an institutional liaison to audiences that rely on the daily operations of the Office of Strategic Communications. This independent judgment is particularly critical to ensuring an effective University response in the event of any unforeseen campus emergency or event.

Requirements

• Bachelor’s Degree
• A minimum of one to three years working in a digital marketing or social media related role required. Experience must include interacting with online communities and monitoring social media.
• Strong understanding of social media platforms and best practices required.
• Strong interpersonal skills required to work collaboratively across many departments.

Nice To Haves

• Understanding of digital measurement analytics platforms preferred.
• Working knowledge of Adobe Creative Suite (Illustrator, Photoshop, InDesign), and enthusiasm for graphic design, preferred.

Responsibilities

• monitoring and responding to online communities
• writing marketing and social media copy that maximizes views and optimizes SEO
• analyzing data related to online brand conversation and results of individual digital campaigns
• development of content for digital channels
• overseeing projects related to social media

Benefits

• Georgetown University offers a comprehensive and competitive benefit package that includes medical, dental, vision, disability and life insurance, retirement savings, tuition assistance, work-life balance benefits, employee discounts and an array of voluntary insurance options. You can learn more about benefits and eligibility on the Department of Human Resources website.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level