Digital Marketing Specialist

MITCambridge, MA

About The Position

The Digital Communications Specialist at the MIT School of Architecture and Planning (SA+P) will be responsible for shaping the school’s digital presence across web, social media, email, and emerging platforms. This role involves managing day-to-day digital publishing and contributing to the broader communications strategy. The specialist will create and curate compelling content that highlights the school’s research, teaching, exhibitions, public programs, and initiatives, drawing from various departments, labs, centers, and institutes within the school. More details can be found at https://sap.mit.edu/digital-marketing-communications-specialist.

Requirements

  • Bachelor’s degree in communications, media, design, or related field.
  • Minimum three years’ experience in digital communications, preferably in higher education, the cultural sector, or mission-driven organization.
  • Solid writing and editing skills, ability to adjust tone for different audiences and platforms.
  • Demonstrated ability to exercise independent editorial judgment in managing institutional digital communications.
  • Experience managing social media accounts and publishing web content, including familiarity with accessibility, SEO, and AEO best practices.
  • Experience working with CMS and email marketing platforms such as Drupal and Mailchimp.
  • Basic proficiency in Adobe Creative Suite.
  • Familiarity with analytics tools (eg: Google Analytics).
  • Solid organizational skills and attention to detail.
  • Ability to translate complex ideas into engaging, accessible content for diverse audiences across multiple digital channels.

Nice To Haves

  • Experience working in a small team/independently managing digital channels.
  • Short-form video or visual content production for digital platforms.
  • Familiarity with architecture, urban planning, design, or related disciplines.

Responsibilities

  • Shape the school’s digital presence across web, social media, email, and emerging platforms.
  • Manage day-to-day digital publishing.
  • Contribute to the broader communications strategy.
  • Create and curate compelling content that brings together architecture, urban planning, design, media arts and showcases the school’s research, teaching, exhibitions, public programs, and initiatives.
  • Draw from departments, labs, centers, and institutes across the school for content creation.
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