About The Position
This role exists to accelerate growth across organic search, paid campaigns, and social media by turning a premium, artisan product line into compelling digital content that drives qualified traffic and conversions. The company needs a hands-on specialist who can own SEO end-to-end while running daily multi-platform social publishing and launching an influencer program. The objective is to expand brand awareness in the home furnishings niche and sustain consistent, measurable online sales growth.
Requirements
- Proven SEO specialist experience managing both organic SEO and paid search campaigns.
- Hands-on social media management across Facebook, Instagram, Pinterest, and X (Twitter), with experience creating carousels and reels; willingness to explore TikTok.
- Demonstrated influencer outreach, coordination, and negotiation experience.
- Strong English copywriting and content creation skills with high attention to detail and error-free delivery.
- Computer with at least 8GB RAM, an Intel i5 core processor/AMD Ryzen 5 Processor and up.
- Internet speed of at least 40MBPS.
- Headset with an extended mic that has noise cancellation and a webcam.
- Back-up computer and internet connection.
- Quiet, dedicated workspace at home.
Nice To Haves
- On-page SEO, keyword research, basic technical SEO; content briefing; paid search fundamentals; social content creation (carousels, reels), light video editing; Canva/creative tools; platform publishing (Meta Business Suite, Pinterest); basic analytics and reporting.
- Reliable, quick learner, highly professional standards, independent worker with minimal supervision, adaptable to new specifications and the home furnishings niche, strong communicator, long-term mindset, low-drama, solution-oriented.
Responsibilities
- Plan and execute both organic SEO and paid search initiatives to increase qualified traffic and conversions.
- Conduct keyword research, on-page optimization, internal linking, and basic technical SEO hygiene.
- Build and manage content briefs aligned to product specifications and category themes.
- Publish daily posts on Facebook, Instagram, Pinterest, and X (Twitter); explore and test TikTok.
- Create carousels, captions, reels/short-form videos, and engaging product-led content.
- Maintain a consistent content calendar and community engagement aligned with brand voice.
- Identify and outreach to potential influencers aligned with the home decor audience.
- Coordinate partnerships, including product seeding and potential store/warehouse or virtual visits.
- Negotiate deliverables, timelines, and fees; track outcomes and content usage.
- Translate product specifications and design stories into clear, inspiring social and SEO content.
- Adapt quickly to the home furnishings industry environment and seasonal trends.
- Uphold high professional standards to ensure error-free, on-brand execution.
- Track SEO, paid, and social performance; report weekly wins, learnings, and next steps.
- Test creatives, captions, hashtags, and posting schedules to improve reach and engagement.
- Recommend data-driven optimizations to improve ROI across channels.
Benefits
- No benefits package included
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
