Digital Marketing Manager

Blockchains HoldingsReno, NV
Remote

About The Position

Equs is building privacy-first AI, identity, and trust infrastructure for the agentic era. The digital world was built around platforms, not people. AI is rewriting what software can do, and we have a narrow window to make sure that future puts the individual at the center rather than further behind. We start from one conviction: your digital identity should belong to you, travel with you, and give you real agency in how you show up online. You set the rules, you hold the keys, and you benefit from your own data. We are building toward that future across every layer it requires: the infrastructure that makes it possible, the standards that make it interoperable, and the experiences that bring it to life for the people who use it. We are early, and we are clear about what is built today and what is still ahead. The people who use what we build keep control of their own data, and we hold ourselves to that standard in everything we make. We’re building toward launch, and we need a versatile marketer who can do the work, not just plan it. This is a hands-on role and a true second set of hands for our VP, Brand & Marketing. You’ll touch every channel that gets us in front of customers: events, content, social, and paid. You’re comfortable moving between strategy and execution, you’re happy owning a campaign end-to-end, and you’re looking for a role where you can grow as the function grows.

Requirements

  • Generalist's range with a doer's instinct
  • Ability to write, launch, analyze, and adjust without a lot of hand-holding
  • Strong writing skills
  • Good eye for brand voice and consistency
  • Comfortable with ambiguity and have a bias toward shipping
  • Self-directed in a remote setting, managing own time and keeping work moving
  • Several years of hands-on marketing experience across multiple channels
  • Personally run content, social, paid, and event support
  • Experience marketing to more than one audience (consumers, businesses, or developers)
  • Working knowledge of SEO
  • Working knowledge of AI-driven discovery
  • Working knowledge of analytics tools
  • Must be US Based
  • Possess current authorization to work in the U.S. without sponsorship

Nice To Haves

  • Ideally with some international or multi-region exposure
  • Experience marketing a product through launch
  • Familiarity with community-driven channels
  • Marketing automation and email platform experience

Responsibilities

  • Being the hands-on engine of our marketing day to day, moving between planning, execution, and measurement, and jumping in wherever the launch needs you most
  • Running campaigns across all of our launch channels, from events and field (conferences, meetups, sponsorships) to content and optimization (blog, SEO, thought leadership) to organic social and community (LinkedIn, X, Discord, Reddit) to paid and performance (paid search, paid social, retargeting), and knowing how to prioritize based on where our customers actually are
  • Supporting our event strategy end-to-end, helping plan, promote, and execute the events we’re lining up, from pre-event buildup to on-the-day logistics to follow-up
  • Playing a lead role in our content strategy and its execution, helping shape what we say and where, then creating the packaged, post able content that delivers it, from the plan through to finished posts, articles, and assets
  • Owning day-to-day social and community, planning the calendar, writing the posts, engaging with the audience in a timely way, and keeping our presence consistent and active
  • Planning and managing paid campaigns (paid search and paid social), tracking performance, and turning spend into measurable acquisition
  • Owning messaging, copy, and search performance on the website, across both traditional SEO and the AI-driven discovery that is becoming just as important (answer engines and generative search), keeping content and search performance right and supporting updates, new landing pages, and A/B testing without building the site yourself
  • Measuring what’s working, reporting on it clearly, and using the numbers to decide where to put effort next
  • Supporting internal marketing and enablement, giving our own teams the messaging and materials they need to represent the brand consistently
  • Working alongside agencies and outside partners, mostly at the execution level, and helping those relationships develop as we scale
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