Digital Marketing Manager

Biograph • New York, NY

8d • $110,000 - $150,000

About The Position

We’re looking for a results-driven Digital Marketing Manager to own and execute our digital marketing strategy across social, email, PR, and influencer. This role blends hands-on execution with strategic thinking, you’ll be responsible for building visibility, engagement, and demand across multiple channels while continuously maintaining our brand voice and optimizing performance.
You’ll manage our day-to-day presence on key platforms, experiment with new growth opportunities, and turn insights into action.

Requirements

• 4-7+ years of experience in digital marketing or growth marketing in a fast paced environment
• Strong experience managing and executing across multiple digital channels simultaneously
• Strong understanding of social media platforms, content marketing, and email
• Working knowledge of SEO and AEO best practices
• Experience with influencer campaigns and/or PR collaboration
• Excellent writing and editing skills
• Data-driven mindset with comfort analyzing performance metrics
• Ability to manage multiple projects and deadlines in a fast-paced environment
• Eager to be in a start up mentality, open to test and learn and take on challenges

Responsibilities

• Own and execute across key digital marketing platforms social, email, content, PR, influencer, and search channels
• Translate campaigns, press moments etc. into cohesive cross-channel marketing initiatives
• Manage day-to-day social media execution across LinkedIn, X, Reddit, and Meta, including content planning, publishing, and community engagement
• Plan, write, and collaborate with our design and growth team to execute the company’s email newsletter
• Manage the blog and editorial calendar, overseeing content creation, publishing, and ongoing optimization
• Have a clear understanding of SEO/AEO best practices for keyword research, on-page optimization to apply to our blog
• Collaborate with internal subject-matter medical experts, writers, designers, etc. to produce high-quality content cross platform
• Support PR and earned media efforts
• Identify, manage and execute influencer partnerships, driving awareness and intent
• Track, analyze, and report on performance across all digital channels
• Continuously optimize marketing efforts based on data, insights, and audience behavior
• Stay current on digital marketing trends, platform updates, and emerging channels

Benefits

• Equity
• Biograph Membership
• Medical, dental, and vision insurance
• 401(k)
• Paid maternity / paternity leave
• Unlimited PTO
• 11 paid holidays

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed