Digital Marketing Admin (Union, NJ)

Neuropath Healthcare Solutions•Union, NJ

17h•Onsite

About The Position

Neuropath Healthcare Solutions is seeking a talented Digital Marketing Admin to create and maintain a strong online presence for the company. The role involves implementing online marketing strategies through social media accounts, developing original content, and suggesting creative ways to attract customers and promote the brand. The goal is to increase web traffic and customer engagement metrics aligned with broader marketing strategies. The ideal candidate is tech-savvy, professional, and interested in communicating with clients through online channels.

Requirements

Proven experience as a Social Media Administrator, Digital Marketing Coordinator, or in a related role.
Proficiency in managing and optimizing multiple social media platforms.
Demonstrated proficiency in digital marketing automations
Strong knowledge of SEO, keyword research, Google Analytics, and other performance tools.
Ability to produce and deliver high-quality creative content (text, image, and video).
Familiarity with digital marketing strategies, automation tools, and multi-channel campaign management.
Awareness of emerging digital technologies with the ability to anticipate and act on future trends.
Excellent written and verbal communication skills with strong attention to detail.
Highly organized, analytical, and capable of managing multiple projects simultaneously.
Bachelor’s degree in Marketing, Digital Media, Communications, or a related field (or equivalent practical experience).

Nice To Haves

Marketing: 1 year (Preferred)

Responsibilities

Research target audience preferences, behaviors, and emerging digital trends to guide marketing strategies.
Plan, create, and publish engaging content (text, image, and video) tailored for each platform.
Design and manage posts that drive engagement, sustain audience interest, and generate buzz around products and services.
Monitor, analyze, and report on web traffic, SEO performance, and digital campaign effectiveness.
Stay up to date with platform updates, algorithms, and best practices to maximize reach and visibility.
Facilitate and assist in the training of new team members and interns on existing workflows and effective social media practices.
Manage online conversations, engage with customers, and respond promptly and professionally to inquiries.
Track, analyze, and report on customer feedback, online reviews, and overall brand sentiment.
Develop and implement optimal posting schedules based on analytics and engagement metrics.
Oversee the visual identity, branding, and layout of all social media accounts.
Recommend and execute innovative strategies—such as promotions, contests, and targeted campaigns—to attract and retain customers.