Digital Experience Specialist Associate

Blue Cross Blue Shield of Minnesota•Eagan, MN
•Hybrid

About The Position

In this position, you will be responsible for helping maintain and improve multiple websites and apps. You will be editing and publishing content, using key technology to drive quality assurance and understanding of the user experience, documenting bugs, helping resolve issues, and testing functionality within our digital channels.

Requirements

  • 2+ years related experience or bachelor’s degree in lieu of experience.
  • High school diploma (or equivalent)

Nice To Haves

  • Associate's degree.
  • Ability to communicate clearly and professionally in routine interactions, actively listen to understand needs, and adapt messaging to support team collaboration.
  • Ability to analyze information, identify routine challenges, and partner with others to implement solutions.
  • Ability to effectively organize work, balance priorities, and manage time across assigned responsibilities.
  • Experience in healthcare or regulated industries.
  • Experience with CMS platforms and analytics tools.
  • Experience with UX/CX/design thinking.
  • Experience in agile, product-led environments.

Responsibilities

  • Edit, maintain, and publish Web content
  • Using key technology to drive quality assurance and understanding of the user experience
  • Testing functionality within our digital channels
  • Documenting bugs and helping resolve issues
  • Coordinate and manage incoming CX department work requests, ensuring changes are completed accurately and within established timelines.
  • Assign tickets to the appropriate internal or external resources using Asana
  • Facilitate stakeholder meetings as needed to ensure timely resolution of issues, updates and enhancements.
  • Perform quality assurance (QA) testing, validate issue resolution, and communicate outcomes to stakeholders.
  • Support Annual Enrollment Period / Open Enrollment Period initiatives by coordinating updates across multiple stakeholders and web properties.
  • Serve as a subject matter expert (SME) for production release testing
  • Train and support stakeholders in the use of our digital platforms, tools, and technologies.
  • Utilize digital analytics tools, including Google Search Console and ContentSquare, to evaluate website performance and inform digital experience improvements.
  • Conduct ongoing QA reviews of digital properties through manual testing and online tools such as SiteImprove and Acquia SearchStax to ensure accuracy, accessibility and functionality
  • Partner with content team to perform ad hoc website reviews and scans.
  • Support annual internal and external audits, including annual compliance reviews.
  • Create and maintain JIRA user stories and requirements to address defects and enhancements.

Benefits

  • Medical, dental, and vision insurance
  • Life insurance
  • 401k
  • Paid Time Off (PTO)
  • Volunteer Paid Time Off (VPTO)
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