Digital Data Analyst

Mohawk Industries, Inc.•Dallas, TX

3d•Onsite

About The Position

Join the largest manufacturer of tile and natural stone in the United States and watch your career stand out with Dal-Tile, a subsidiary of Mohawk Industries. Our close-knit team of dedicated professionals has made us the success we are today. In exchange for their hard work, we support our people with a family-friendly work environment, a commitment to promoting from within, unique benefits that go beyond just medical and dental, and a belief that every employee deserves a productive life outside of work. If this sounds outstanding to you, take the first step forward and explore a career with Dal-Tile. Dal-Tile is looking for a motivated analytical professional to join the team to drive digital reporting and insights. The Digital Data Analyst will collaborate with other marketing team members to understand digital goals in-order to provide insights for business decision making. Candidate should be passionate about the analytical reporting space and stay abreast of digital development. They should also have a strong understanding of digital domains and features and be able to set up reporting to track digital, website, page and offer performance Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time Please note that we will NOT provide relocation assistance (Candidates are expected to relocate on own 3 weeks from time of offer acceptance) Employees are required to report in office 4 days a week / 7834 CF Hawn Freeway | Dallas, Texas 75217 (NO NEGOTIATION) This is a direct hire role; We are NOT open to employing through contractor or agency

Requirements

BA/BS degree in marketing, statistics, or other quantitative discipline
3 to 4 years of managing analytics for websites and experience analyzing campaigns, including programmatic, social media and email marketing, etc.
Prior experience with Google Tag Manager or similar required
Hands on experience creating dashboards from web analytics tools or other analytics platforms.
Google Analytics
Digital Media Platform Analytics (Google Ads, Facebook, DSPs)
Data Visualization Solutions, such as Google Data Studio, Domo, Tableau, or Power BI
The ability to discover, analyze and clearly communicate data insights for action
Excellent communication skills
Forward-thinking, well-organized, and detail-oriented

Responsibilities

The Digital Data Analyst will manage tagging strategy and implementation across the web and will manage analytics and reporting for digital marketing goals and objectives.
Analyze and provide data driven insights to better understand performance and inform strategies across digital marketing channels
Manage analytics by tracking, measuring, analyzing, and reporting insights into our digital marketing programs
Work with analytics platforms to build dashboards, explore data sets and make recommendations based on digital marketing performance
Proactively identify and surface data and customer insights and provide actionable recommendations based on learnings
Support regular and ad-hoc reporting for campaigns, channel, website, and conversion funnel performance on a weekly and monthly basis
Data analysis of various web projects and ad-hoc request