Digital Content Creator - Student Assistant

University of FloridaGainesville, FL
Onsite

About The Position

GatorWell Health Promotion Services is seeking a digital content creator student assistant who is visually minded, digitally astute, a social native, and energized by creatively promoting health and wellbeing on campus. The digital content creator will work with GatorWell Health Promotion Services. This position will be part social media operator, part marketer, part organizational genius and all parts essential to supporting social marketing and health communication initiatives across various platforms.

Requirements

  • Current UF student (undergraduate or graduate)
  • MUST BE AVAILABLE TO START FALL 2026
  • Must be able to commit to at least Fall 2026 and Spring 2027
  • Must be able to work in the GatorWell office space within the Reitz Union
  • Knowledgeable with Microsoft Office Suite (Word, Outlook, Excel, Teams, PowerPoint)
  • Knowledge of social media platforms, primarily Instagram and Facebook
  • Knowledge of Canva
  • Knowledge of planning, capturing, editing and posting media content
  • Must be able to attend student marketing team meetings as scheduled (TBD)
  • Must be able to attend the GatorWell New Student Staff Training and onboarding upon employment
  • Must maintain a minimum 2.0 grade point average and be enrolled for at least six credit hours a semester.

Nice To Haves

  • Examples of digital content creation work in PDF or portfolio
  • Possess solid photography and editing skills, as well as the ability to craft and maintain a consistent voice and tone with imagery
  • Ability to demonstrate critical thinking and an eye for detail and accuracy
  • An interest in thinking creatively, strategically and collaboratively to aid in educating our community on the experiences and offerings available to enhance the UF experience
  • Ability to produce clear, compelling copy
  • Strong interest in health and wellbeing
  • Strong interest in educating and helping peers
  • Excellent verbal communication skills
  • Ability to connect with others easily/outgoing
  • Ability to work well as part of a team
  • Excellent organizational and time management skills
  • Excellent attendance and punctuality
  • Have an interest in people and building positive relationships that make our department and the UF community better

Responsibilities

  • Assist in the development and execution of marketing plans for GatorWell Health Promotion Services
  • Work with professional staff to coordinate and manage social media and digital marketing
  • Ideate, create and pitch social media content ideas for GatorWell Health Promotion Services various social platforms
  • Research, strategize, and advise on the social media content landscape ranging from current trends to universal best practices
  • Build and maintain professional relationships with clients, co-workers and vendors in an agency style work environment with both student and professional staff
  • Other duties as assigned
  • Being in front of the camera and representing GatorWell via social media platforms in a positive manner
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