Digital Communities Coordinator - ALANI Social

Celsius•Louisville, KY
•Onsite

About The Position

The Digital Communities Coordinator will support the Alani Nu Social team by fostering meaningful relationships between the brand and its online community. This role involves managing daily engagement across Instagram, Threads, X, and Facebook, responding to messages and comments, monitoring conversations, and escalating important feedback. The position will also support community reporting, campaign tracking, and the identification of audience insights, trends, and content opportunities. The ideal candidate is highly organized, detail-oriented, and passionate about creating thoughtful, timely, and on-brand interactions while collaborating with social, creative, influencer, ambassador, and customer service teams.

Requirements

  • 1-2 years of experience in influencer marketing, social media, or community management (internships count!).
  • Bachelor's degree in Marketing, Communications, Public Relations, or a related field (or equivalent experience).
  • Experience with Excel.
  • Strong written and verbal communication skills, with the ability to represent the brand voice professionally and enthusiastically.
  • Familiarity with social media platforms (Instagram, TikTok, YouTube, etc.) and current social trends.
  • Highly organized with the ability to manage multiple projects and track many moving pieces at once.
  • Comfortable using influencer marketing platforms, social media monitoring tools, or CRM systems (e.g., Tribe Dynamics, Sprout Social).
  • A proactive, collaborative attitude and a passion for digital communities and creator culture.

Responsibilities

  • Monitor and respond to DMs, comments, mentions, and tagged content across social platforms in a timely and on-brand manner.
  • Manage Instagram's general, request, and spam inboxes to ensure messages are reviewed, addressed, or escalated appropriately.
  • Apply accurate comment, mention, sentiment, and campaign tags in Sprout Social to support organization and campaign reporting.
  • Foster positive brand sentiment through timely, thoughtful, and on-brand interactions.
  • Escalate social community feedback, concerns, and trending topics to appropriate team leads.
  • Assist in developing creative and engaging messaging ideas for social campaigns to align with brand voice and drive community interest.
  • Assist in scheduling and brainstorming community-first driven content across social platforms.
  • Assist with daily and weekly reporting, platform analytics, and tracking social performance metrics.
  • Collaborate cross-functionally with creative, ambassador, and influencer teams to support social initiatives and campaign execution.

Benefits

  • Comprehensive Medical, Dental & Vision benefits
  • Long- and short-term disability
  • Life insurance
  • 10 Vacation days per year subject to accrual policy
  • 11 Company paid holidays
  • 401(k) with Company match
  • Identity theft and legal services
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