Digital Communications Specialist

Northern Wasco County PUD•The Dalles, OR

1d•Onsite

About The Position

Northern Wasco County PUD is seeking an experienced Digital Communications Specialist to join their team. This role is for a marketing professional who excels at creating engaging content. This is a full-time, non-exempt position with a Monday-Thursday, 4/10 work schedule. The Digital Communications Specialist is responsible for creating compelling visual and written content for the District's digital platforms, under the direction of the Corporate Services Director. The focus is on producing graphics, short-form videos, and written materials for web, social media, email campaigns, and organizational publications. The goal is to ensure all content maintains brand consistency and supports the District's mission to engage customer-owners and enhance organizational visibility.

Requirements

Proficiency with graphic design tools (Adobe Creative Suite, Canva)
Experience with video filming, editing, and multimedia content creation
Strong writing, editing, and storytelling skills across multiple formats and platforms
Familiarity with social media management tools (Sprout Social or similar)
Experience with content management systems (WordPress or similar)
Understanding of SEO principles and best practices
Familiarity with accessibility standards (WCAG) and best practices
Understanding of brand consistency and visual identity standards
Ability to manage multiple projects simultaneously and meet deadlines
Strong attention to detail and commitment to quality
Excellent communication and collaboration skills
Creative problem-solving skills and ability to adapt content for different audiences and platforms
Ability to take direction and work independently with minimal supervision
Ability to meet the travel requirements of the position, including travel to community-based events and meetings.
Associate’s degree in Communications, Marketing, Digital Media, or related field
2–4 years of experience in digital communications or marketing
Demonstrated portfolio of digital content, including graphics, videos, and written materials
Valid, current driver's license.
Acceptable driving record and insurable by the PUD's insurance carrier at standard group rates.
Annual consent for the release of one's driving record is also required.

Responsibilities

Create graphics, videos, and written content for web, social media, email campaigns, and other digital platforms.
Design visual assets using Adobe Creative Suite, Canva, and other design tools.
Film, edit, and produce short-form videos for social media channels and organizational communications.
Maintain brand consistency across all digital content.
Manage digital asset library and content templates.
Draft copy for social media posts, flyers, newsletters, and organizational publications.
Create graphics and content for timely and organization-specific social media posts.
Design visual assets that supplement regularly scheduled content from social media partner.
Produce platform-specific content for LinkedIn, Facebook, Instagram, and X.
Monitor and support growth of social media presence across all platforms.
Compile social media engagement metrics and performance data.
Identify trends and make recommendations to improve engagement and reach.
Update and maintain website content using CMS tools.
Optimize images and multimedia for web performance.
Ensure accessibility and usability standards are met.
Assist with content formatting and layout.
Write and edit website copy for clarity, accuracy, and brand consistency.
Optimize web content for SEO and user experience.
Design email templates and visual elements for campaigns.
Write, format, and test email content for deliverability.
Create graphics for newsletters and promotional messages.
Support email list segmentation and targeting for marketing campaigns.
Track and report on email performance metrics.
Monitor digital performance metrics and prepare regular reports.
Use insights to support strategy refinement and improve engagement with customer-owners and ROI.
Assist Manager with community relations, education, and outreach initiatives to promote District services and strengthen community partnerships.
Assist Manager with District participation in community events, sponsorship programs, school partnerships, and scholarship initiatives.
Support the Communications Manager in executing communications initiatives and ensuring cohesive messaging across all platforms.
Support internal communications initiatives as needed.
Respond to content requests from departments across the organization.
Coordinate with external vendors or contractors as required.
Demonstrate cultural competency through respectful, inclusive work habits and through the valuing and welcoming of cultural differences in all position responsibilities.
Support the District’s mission to serve our customers and foster a safe and positive work environment by personally exhibiting behavior that aligns with the District’s Core Values.
Perform the duties of this position in a safe and efficient manner and follow all safety regulations and protocols.
Work outside of normal business hours when required during emergency restoration activities and to accomplish other special projects.

Benefits

Generous PTO Accruals
11 Paid Holidays
100% employer paid premium for Medical/Rx/Dental for individual and/or family coverage
100% employer paid premium for vision coverage for individual and/or family coverage
100% employer paid Basic Life Insurance 2X annual salary
401(k) 7.5% base + 7.5% match = 15% total possible employer contribution
457(b)
100% employer paid Short Term Disability and Long Term Disability
HRA VEBA employee funded
Wellness Incentive to HRA VEBA employer funded
100% Paid Business Travel Insurance
Voluntary benefits