Digital Communications Specialist

Opportunity Partners Careers•Minnetonka, MN

3h•Hybrid

About The Position

Opportunity Partners is seeking a Digital Communications Specialist to tell the organization's story and create authentic ways for constituents to see, experience, celebrate, and engage with their mission, impact, and brand. This role involves creating and executing marketing communications, development, and engagement strategies as a key member of the Communication & Advancement team. The specialist will focus on storytelling, content creation, digital community building, social media strategy, and website maintenance. Opportunity Partners is a respected nonprofit in the Twin Cities providing award-winning services for adults with disabilities, offering a chance to do work that matters and improve lives.

Requirements

Bachelor's degree in digital marketing, public relations, communications, or an equivalent combination of education and experience.
Minimum of one year of professional experience in digital marketing, communications, social media, or a related field.
Experience with social media platforms such as Facebook, Instagram, and LinkedIn is required.
A self-starter with initiative, curiosity, the desire to learn, and not afraid to try new things.
Enjoys working both collaboratively and independently as a valued team member.
Strong time management and organizational skills.

Nice To Haves

Experience with Canva or similar design platforms like InDesign, Photoshop.
Experience with platforms such as Bloomerang (CRM/email marketing), Memory Fox.
WordPress and Hootsuite desired.
Experience and/or interest in effective use of AI is preferred.

Responsibilities

Collaborate with the communications manager as a story collector, interviewer, writer, and proofreader for various internal and external communications.
Gather news items and stories to create and distribute a monthly Staff Update e-newsletter.
Serve as a cross-functional communications partner, visiting sites and collaborating with teams to identify storytelling opportunities and support strategic initiatives.
Capture, edit, and archive basic photography and video content for social media and traditional communications.
Stay informed about emerging social media trends, digital storytelling strategies, and evolving platforms.
Develop and execute social media strategies to promote the organization's expertise and enhance brand visibility.
Create two-way engagement through digital community building and human-centered design.
Manage the organization's social media presence, including planning, curating, creating, and scheduling content.
Support thought leadership by engaging executive team and board members in social media and creating an editorial calendar for leadership content.
Track engagement insights and content performance, using data to understand audiences and strengthen storytelling.
Stay abreast of disability sector issues with an advocacy lens and ability to communicate with person-first language.
Maintain OP's website, updating content to ensure it is compelling, accurate, timely, and aligned with organizational messaging and branding.
Create and publish new web pages using approved templates and design standards, ensuring accessibility and mobile responsiveness.
Collaborate with internal teams to curate content, photos, and updates that support programs, events, and organizational goals.