Digital Campaign Manager - Key Accounts

Townsquare Ignite•Charlotte, NC

1d•Remote

About The Position

The Digital Campaign Manager, Key Accounts at Townsquare Ignite serves as the primary point of contact and strategic partner for the company’s most valuable accounts. The role manages fewer accounts with larger billing and delivers a high-touch, white-glove client experience. It is highly client-facing, involving client calls, campaign performance presentations, strategic advice, and identifying opportunities for account expansion. Success is measured by client satisfaction, account retention, upsell growth, and reduced campaign cancellations. The role oversees campaign preparation and ongoing performance in collaboration with clients and internal teams. It translates campaign analytics into actionable insights and recommends optimizations, cross-channel expansion, and other ways to improve client outcomes. The position is remote and requires close collaboration with a team, including participation in regular virtual meetings with the camera on. Townsquare Ignite combines owned and operated digital properties, a proprietary programmatic advertising platform, and in-house demand and data management capabilities. Its campaigns span desktop, mobile, apps, connected TV, email, paid search, and social media, with display, video, and native executions. The company also offers creative support through an in-house design team.

Requirements

At least 5 years of digital advertising experience with programmatic, SEM, social, or multi-channel campaigns.
Demonstrated ability to lead client calls, explain performance data, and make strategic recommendations.
Ability to advise executives and decision-makers on growth opportunities.
Strong verbal and written communication skills, including the ability to simplify complex digital metrics for clients.
Strong attention to detail and ability to manage multiple high-value accounts simultaneously.
Must be eligible to work in the United States.

Nice To Haves

BA/BS degree (preferred).

Responsibilities

Serve as the primary strategic partner for high-value accounts and foster long-term client relationships.
Join and lead client calls to present campaign results, performance insights, and recommendations.
Advise clients on campaign optimizations, cross-channel expansion, and opportunities to increase ROI.
Partner with sales leaders to identify growth opportunities within key accounts.
Ensure campaign proposals align with client objectives and business goals.
Oversee targeting and campaign strategy, tailoring solutions to key accounts.
Guide clients through setup requirements, including creative, pixels, and KPIs, to prepare campaigns for launch.
Collaborate with internal Buying and Creative teams to support efficient, effective campaign launches.
Serve as the ongoing client-facing liaison for campaign performance, optimizations, revisions, and renewals.
Translate analytics and performance data into clear, actionable client insights.
Make proactive recommendations for campaign adjustments and upsells.
Participate in regular virtual team meetings with the camera on to support collaboration and communication across departments.