Department Head of Marketing

Hyatt•Nevada, MO

About The Position

The Department Head of Marketing supports the resort by executingprehensive marketing initiatives across digital, , PR, andmunity channels. This role reports to the Director of Sales & Marketing and closely collaborates with PR partners, Field Marketing, and internal teams to ensure brand-alignedmunications that support revenue goals and enhance the resort's presence within themunity and broader Hyatt ecosystem. This role is execution-focused and deeply connected to operational needs, ensuring timely support for departmental requests,munity relationships, and shifting market conditions.

Requirements

3-6 years of hospitality marketing experience (Hyatt experience preferred)
Strong writing, project management, andanizational skills
Proficient in Adobe Creative suite (Illustrator, InDesign, Photoshop), Canva and in ChatGBT
Understanding of digital marketing fundamentals
Experience collaborating with PR firms, digital teams, and cross-functional hotel departments
Ability to manage multiple deadlines in a fast-paced environment
Experienced in Luxury Resorts
Experienced in Pre-Opening process
Experienced in Brand change process
Must embody a Growth Mindset and be Agile

Responsibilities

Execute the annual marketing plan in partnership with the DOSM and Field Marketing teams
Monitor digital performance and collaborate with Field Marketing on optimizations
Maintain Hyatt brand standards in all marketing materials and messaging
Oversee development and updates of property collateral including menus, signage, flyers, presentations, advertising, and digital assets
Manage photo/video library; fulfill asset requests for media, partners, and third-party sites
Support content creation needs (light video, imagery, copywriting)
Ensure content remains accurate and up to date
Manage resort's social media strategy, including content creation, planning, andmunity engagement on a weekly basis
Review digital performance insights provided by Field Marketing and adjust property execution as needed
Partner with PR team to coordinate press visits and ensure on-property execution
Assist in local story development and media needs tied to Hyatt initiatives
Uphold consistent messaging across PR channels
Strengthen localmunity relationships and identify new partnerships that elevate the resort
Represent the resort in local outreach, tourism partnerships, and regional programming via hosting reception/dinner/lunch & Familiarization tours
Support operations by delivering rapid-turn collateral, signage, andmunication pieces
Communicate marketing updates to DOSM and leadership as appropriate
Collaborate with Sales, Revenue, Events, and F&B with weekly and monthly meetings
Process marketing invoices and track budget usage
Oversees the marketing budget, including guest ledger review, invoice processing, and monthly expense tracking in partnership with the Director of Sales & Marketing
Maintain documentation of marketing initiatives, campaigns, and oues
Manage relationships with external agencies and vendors