The Demand Planner is responsible for forecasting demand in ways that directly affect business performance, inventory levels, and customer satisfaction. The role develops SKU-level forecasts by channel, incorporates promotional lifts, and forecasts new product introductions. The planner works closely with Marketing, Purchasing, Distribution, and other internal stakeholders to improve forecast accuracy, prevent lost sales, and support a positive customer experience. The position creates a bottom-up demand forecast covering a 24-month outlook, forecasts samples and new product introductions, and evaluates promotional results. It also uses scenario planning, business KPIs, historical sales trends, seasonality, and business drivers to improve demand visibility and inform cross-functional decisions. The role applies advanced analytics, AI-enabled forecasting tools, and demand-sensing techniques to identify trends and support data-driven recommendations.
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Job Type
Full-time
Career Level
Mid Level