Demand Generation Marketing Specialist

Monks • Los Angeles, CA

19d • $70,000 - $80,000

About The Position

We are searching for a highly motivated Demand Generation Marketing Specialist to join our growing team. This person will assist in the development and execution of comprehensive marketing plans that increase pipeline and lead generation. If you thrive in a fast-paced environment, and excel in digital marketing, then we’d love to chat with you! As a Demand Generation Marketing Specialist, you’ll partner with one of the world’s leading brands and be the driving force behind driving engagement and growth.

Requirements

• 4-7+ years of experience in B2B marketing, preferably within the tech or media industry.
• Excellent communication skills, both written and verbal.
• A proactive and autonomous work style, with a highly organized and collaborative approach to problem-solving
• Ability to manage multiple projects simultaneously, prioritize tasks, and deliver results in a fast-paced environment
• Strong copywriting and editing skills, with an eye for website design
• Experience with Salesforce and other digital marketing tools
• An interest in and knowledge of the emerging generative AI landscape and its applications to the work
• Desire to learn and experiment with new technologies and tools
• Bachelors (Business, Marketing, or Creative discipline) or MBA degree

Responsibilities

• Collaborate on demand generation strategies to drive qualified leads and revenue growth
• Oversee Salesforce reporting, including lead uploads, list management, and occasional routing troubleshooting in partnership with demand operations marketing enablement team
• Assist with manual Salesforce registration processes, such as account lookups, status verification, and approval workflows based on provided guidance
• Ensure promotional activities have clear KPIs to measure success and to allow performance optimization
• Analyze and report on campaign performance and trends
• Manage landing page and registration page builds, including timelines, copywriting, design updates, and launches.
• Apply strong copy-editing judgment to refine messaging and validate design quality based on provided briefs and examples.
• Manage scheduling and alignment of email sends within the North America email marketing calendar.
• Support sales enablement material creation including internal scripting, website content, and promo assets.
• Maintain and update internal communication assets, including the internal go-to-market site, sales calendars, and sales enablement kits.
• Partner with Event Team counterparts to optimize messaging, content promotion, and lead generation for events.
• Stay up-to-date on industry trends and best practices, and incorporate them into event marketing strategies to stay ahead of the competition.
• Provide program management support for additional campaigns, partnerships, and sponsorships as needed, ensuring coordination across teams and timely execution.

Benefits

• Excellent, full coverage medical, dental, and vision insurance
• Generous PTO and 15 company-wide holidays
• 401k with company contribution
• Paid parental leave
• Work-life balance with an emphasis on personal well-being
• Career growth in a disruptor space & entrepreneurial opportunities within the Monks network
• A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more!
• Authentic commitment to DEI efforts and sustainable growth.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees