DCC Marketing Mgr

Dakota Sioux Casino & HotelSisseton, SD

About The Position

This role is responsible for safeguarding assets and ensuring all activities comply with procedures. The position supervises the daily operation of the shift consisting of Player’s Club Attendants and ensures they maintain good customer relations. The role also assists in planning, development, implementation, and evaluation of promotions to increase revenue in all departments, submitting proposals to the General Manager. Responsibilities include managing the player’s club database, generating various reports, making account adjustments, and generating customized CDS reports. The role involves enrolling customers into the Player’s Club, ensuring coupon redemption aligns with policy, and overseeing internal controls and procedures for promotions and procurement. Additionally, the position consults with the DNGE CMO and advertising agency on strategies and advertising, and is responsible for all external communications. The role ensures customers are introduced to Dakota Connection’s services, maintains good customer relations, and handles customer suggestions, comments, and complaints appropriately. Regular attendance and dependability are essential functions of the job, and the role complies with other duties as assigned by the General Manager.

Requirements

  • Ability to meet and effectively deal with associates and public.
  • Demonstrate a thorough knowledge of the principles and practices of departmental and enterprise functions.
  • Regular attendance is an essential function of the job, must be very dependable.

Responsibilities

  • Supervises daily operation of the shift consisting of Player’s Club Attendants.
  • Ensure that Player’s Club Attendant maintains good customer relations.
  • Assist in planning, development, and implement and evaluate promotions to increase revenue in all departments.
  • Submit proposals on all promotions to the General Manager.
  • Responsible for the player’s club database, generate daily report on coupon giveaways, birthdays, new members, and daily count, include all daily transaction logs for all coupons that are given out.
  • Make necessary adjustments, deletions, redemption’s, audits, to player’s club accounts.
  • Generate customized CDS reports for general manager.
  • Enroll customer into the Player’s Club when player’s club attendant is unavailable.
  • Assure that when a customer is redeeming coupons, and points are in accordance with departmental policy.
  • Responsible for internal controls and procedures of department regarding promotions, procurement and any other related areas.
  • Consult with the DNGE CMO, and advertising agency to develop short and long-term strategies and advertising.
  • Responsible for all external communications including newsletter, brochures and other external communications.
  • Ensure that all customers are properly introduced to Dakota Connection’s services.
  • Maintain good customer relations at all times.
  • Listen to customers’ suggestions, comments, complaints and attempt to handle in an appropriate manner.
  • Consult with marketing manager at other DNGE casino’s on consolidated tasks, opportunities and any other related areas.
  • Write & produce Radio/Newspaper ads by deadlines.
  • Regular attendance is an essential function of the job, must be very dependable.
  • Complies with other duties as assigned by the General Manager.
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