Customer Sales Lead, C-Store West Region

Campbell's•Sacramento, CA

4d•$117,600 - $161,700•Remote

About The Position

The Customer Sales Lead: C-Store West Region is responsible for leading the development and implementation of business plans across West Region C-Store Retailers & Wholesalers. The CSL will be focused on total volume and share growth of the Campbell portfolio, specific to Snacks brands: Crackers, Cookies, Salty, & Bakery. Responsibilities include proactively managing, monitoring, evaluating and updating the overall business plan to meet and/or exceed all volume, trade and share objectives, as well as identifying opportunities for distribution growth. The CSL will also be responsible for implementing C-Store and brand strategies and tactics with customers by working closely with key external decision makers, broker partners, and internal partners. This role is fully remote. Must reside on the West Coast.

Requirements

Bachelor education required
6+ years sales experience (2 years with C-Store preferred)
Experience with e4 or comparable trade demand planning system
Experience with Syndicated Data (IRI or AC Nielsen, retailer loyalty card, retailer POS) beneficial
Computer Skills (Excel, PowerPoint, Word, experience with internal computer systems for data gathering and interpretation.)

Nice To Haves

Demonstrated strong leadership skills, with a high level of drive and energy and the ability to consistently deliver results
Independent, but also work well in a team setting, with strong interpersonal and customer relationship skills
Strong organization, analytic and verbal & written communication skills a must
Effective communicator and able to create and deliver persuasive professional presentations
Ability to balance and prioritize requests from multiple stakeholders
Quick learner, self-directed, and detail oriented
Must be flexible, agile, & adaptable and have an entrepreneurial mindset
Able to plan, schedule, prioritize projects and meet deadlines
Knowledge of Supply Chain operations preferred
Financial acumen and trade management preferred
Category & Brand Knowledge beneficial
Ability to travel as needed (20%)

Responsibilities

Deliver annual operating plan for sales, profit and trade management for assigned West Regional Retail & Wholesaler accounts
Proactively monitor and update the customers overall business plan, including managing trade budgets, spending and volume to achieve all sales objectives versus plan via e4 tool.
Initiate ideas with input from the Broker partner and leverage Sales Planning, Supply Chain, Marketing and the brand teams to commercialize C-store solutions for all delivery options
Manage, communicate and monitor performance of 3rd party broker for C-Store
Identify, connect and develop new customer relationships to drive volume
Conduct post event analysis to evaluate promotional volume, consumption and spending results versus plan then leverage findings to maximize future opportunities.
Conduct category business strategy sessions to discuss the state of the business, consumer trends, key business drivers, incremental opportunities, etc.
Leverage team-dedicated Insight and Category Management resources appropriately.
Understand Campbell's brand strategies and tactics to successfully implement them, working closely with customer's key decision makers and leveraging customer specific data to drive solutions.
Lead the customer in the execution of category assessments to gain space.
Develop accurate monthly forecasts to maximize supply chain efficiency by tracking shipments, consumption data and inventory changes.
Proactively call out potential risks or threats to monthly forecasts.
Sell-in new items to customers and work with key customer personnel to achieve optimal distribution.
Attend key customer trade shows to present Campbell’s products for distribution partnering with the broker.
The ability to organize and synthesize data and communicate succinct, actionable insights is critical
Develop productive working relationships with key decision makers within the customer's organizational structure.
Role will manage all Campbell’s Snacks Categories and brands and partner with DSD team for stores that have IDP coverage
Trade fund management requires strong understanding of and experience with P&L management

Benefits

medical
dental
short and long-term disability
AD&D
life insurance (for individual, families, and domestic partners)
matching 401(k) plan
unlimited sick time
paid time off
holiday pay
free access to the fitness center (if in WHQ)
on-site day care (operated by Bright Horizons)
company store
Campbell’s Cares program matches employee donations and/or volunteer activity up to $1,500 annually
Employee Resource Groups (ERGs)