Customer Development Manager- Insights & Analytics

The Marzetti CompanyBentonville, AR
Onsite

About The Position

The Customer Development Manager (CDM) supports the Walmart/Sam’s business by providing analytical, operational, and customer-facing support to the National Account Managers. This role is responsible for translating data into actionable insights, supporting forecasting and supply chain alignment, and driving execution across a variety of sales and customer initiatives. The CDM plays a critical role in identifying trends, synthesizing insights across multiple data sources, and enabling fact-based decision-making. This individual thrives in a fast-paced, dynamic environment, effectively collaborates cross-functionally, and demonstrates strong organization, communication, and analytical capabilities.

Requirements

  • Bachelor’s degree in Business, Marketing, Finance, or related field required
  • 3+ years of experience in sales, analytics, category management, or CPG-related roles
  • Proficiency in data analysis tools such as Excel and Power BI
  • Strong analytical skills with the ability to synthesize data into insights and recommendations
  • Demonstrated ability to independently manage workstreams and influence cross-functional teams
  • Strong organizational skills and attention to detail
  • Excellent verbal and written communication skills

Nice To Haves

  • Experience supporting or managing key customer accounts in a fast-paced retail or CPG environment preferred
  • Experience working with retailer data (e.g., Walmart systems, syndicated data, POS reporting) preferred
  • experience with Scintilla or similar platforms preferred

Responsibilities

  • Analyze retailer data and present key findings, insights, and recommendations to both internal teams and customer stakeholders
  • Build and maintain reporting and dashboards (e.g., Power BI using Scintilla API data) to visualize performance and enable data-driven decisions
  • Develop and run tailored reports to support business analysis, including POS reporting (weekly, monthly, YTD), vendor scorecards, and market basket insights
  • Maintain standard reporting to track business performance (e.g., lost sales, in-stock %, fill rates) and identify trends, risks, and opportunities
  • Monitor and analyze promotional effectiveness and provide recommendations to optimize results
  • Partner with Account Leads to identify and support recommendations related to shifts in consumer purchasing across brick-and-mortar and eCommerce channels
  • Identify opportunities to improve performance in partnership with Customer Replenishment and Supply Chain teams
  • Support forecasting by managing item-level assumptions, collaborating with Demand Planning, and identifying risks and opportunities
  • Monitor shipments, POS consumption, and customer inventory (on hand and on order) to inform forecasting and inventory recommendations
  • Anticipate business trends, including macro factors, and assess potential impacts on sales and inventory
  • Participate in weekly sales calls and Quarterly Business Reviews (QBRs) and support ongoing customer engagement
  • Serve as a secondary point of contact with customer stakeholders (e.g., Buyers, Replenishment Managers, Analysts) in coordination with Account Leads
  • Support key account activities including item setup, line review preparation, and promotion planning and tracking
  • Conduct store walks to assess planogram integrity, competitive activity, and promotional execution
  • Review online marketplace content (e.g., product pages, images, video) and recommend improvements to enhance digital performance
  • Research competitive products, pricing, and assortment and provide recommendations to strengthen market position
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