Crop Protection Field Marketing Manager

Corteva Agriscience•NA-US-NE-Virtual Office, ND
•Remote

About The Position

The Field Marketing Manager (FMM) serves as the regional extension of the Crop Protection Marketing organization. This role translates national portfolio and channel strategies into actionable regional and local marketing plans while providing critical market insight, launch execution leadership, business planning support, and field-to-marketing connectivity. The FMM acts as a strategic partner to sales leaders, territory managers, account managers, and portfolio marketing teams by identifying market opportunities, influencing business outcomes, and ensuring that customer, retailer, and field perspectives are represented in marketing decisions.

Requirements

  • Bachelor's degree in Agriculture, Agribusiness, Marketing, Business, or related field.
  • Experience in agricultural sales, marketing, account management, or business development.
  • Strong understanding of crop production systems, retailer channels, and agricultural markets.
  • Excellent communication, facilitation, strategic planning, and influencing skills.
  • Ability to lead cross-functional teams and manage multiple priorities.

Nice To Haves

  • 5+ years of experience in agricultural product launches, marketing strategy, or retailer business planning.
  • Strong analytical and business insight capabilities.
  • Demonstrated success influencing outcomes across diverse stakeholder groups.

Responsibilities

  • Localize and activate national marketing strategies across assigned districts and territories.
  • Lead regional execution planning aligned with portfolio objectives and business priorities.
  • Collaborate with sales and marketing stakeholders to identify opportunities for growth and market penetration.
  • Provide feedback to Portfolio Marketing Leaders regarding market needs, customer insights, and competitive dynamics.
  • Develop and deploy regional and district marketing plans aligned to business goals and customer segmentation strategies.
  • Coordinate marketing initiatives, promotional activities, and resource investments to maximize business impact.
  • Establish measurable objectives, KPIs, and execution plans for local marketing activities.
  • Support district teams through retailer business planning processes.
  • Connect district and territory plans with retailer growth objectives and classification priorities.
  • Guide and direct sales teams through local resource allocation decisions.
  • Align marketing investments with retailer classification and business planning processes.
  • Gather and communicate customer, retailer, marketplace, and competitive insights.
  • Identify emerging opportunities, risks, and trends that impact business performance.
  • Develop business cases and recommendations to support strategic decision-making.
  • Serve as the voice of the field within marketing discussions and planning processes.
  • Develop and implement regional launch plans that align with national launch strategies.
  • Coordinate launch readiness activities, stakeholder engagement, and execution tracking.
  • Ensure successful market adoption through localized messaging, training, and activation plans.
  • Lead communication, training, and adoption of marketing programs within assigned geographies.
  • Monitor program performance and provide recommendations for optimization.
  • Serve as a local resource for marketing program implementation and accountability.
  • Support stewardship of approved marketing claims and program guidelines.
  • Build strong partnerships across Marketing, Sales, Account Management, MarComm, Business Insights, Customer Service, and Seed organizations.
  • Facilitate collaboration between field and marketing teams to ensure alignment and execution excellence.
  • Influence stakeholders without direct authority to drive business priorities and strategic outcomes.

Benefits

  • Numerous development opportunities offered to build your skills
  • Be part of a company with a higher purpose and contribute to making the world a better place
  • Health benefits for you and your family on your first day of employment
  • Four weeks of paid time off and two weeks of well-being pay per year, plus paid holidays
  • Excellent parental leave which includes a minimum of 16 weeks for mother and father
  • Future planning with our competitive retirement savings plan and tuition reimbursement program
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