CRM-Marketing Strategy and Insights Manager

Ford Motor CompanyDearborn, MI

About The Position

The Ford Motor Credit Company team helps put people behind the wheels of great Ford and Lincoln vehicles. By partnering with dealerships, we provide financing, personalized service and professional expertise to thousands of dealers and millions of customers in over one hundred countries around the world. Ford Credit is seeking a highly skilled, motivated and data-oriented Marketing Strategy and Insights Manager to join our growing marketing team. This role is crucial in driving customer engagement and revenue growth through the strategic planning, execution, and analysis of targeted marketing campaigns leveraging Salesforce Marketing and Data Cloud. The ideal candidate will possess a deep passion for consumer satisfaction and understanding of data-driven marketing, a proven track record of success in email marketing and other digital channels, and a passion for data and optimizing campaign performance.

Requirements

  • highly skilled
  • motivated
  • data-oriented
  • deep passion for consumer satisfaction
  • understanding of data-driven marketing
  • proven track record of success in email marketing and other digital channels
  • passion for data and optimizing campaign performance

Nice To Haves

  • leveraging Salesforce Marketing and Data Cloud
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