CRM & Digital Marketing Intern

Ipsos • Milano, TX

2d • Hybrid

About The Position

Ipsos Doxa represents the fusion of two leaders in the market research sector, both characterized by a pioneering spirit and a continuous drive for innovation. Born from the union of Ipsos, a global research group based in France since 1975, and Doxa, a leader in Italy and a master in European market research since 1946, Ipsos Doxa is the undisputed leader in Italy for size, expertise, and scope. It serves key sectors such as consumer goods, regulated markets, media, and healthcare, providing cutting-edge solutions thanks to significant investments in human resources, technologies, and processes to respond quickly and anticipate client needs. For our Milan office, we are looking for a CRM & Digital Marketing Intern to join our Client Organization on an internship basis. The Client Organization is the division dedicated to generating a tangible impact for our clients, ensuring excellence and sustainable value creation. The mission is to identify growth opportunities for the various Service Lines, constantly expanding and strengthening client relationships. This is not just an objective, but a fundamental part of our corporate culture and modus operandi. One of our key distinguishing elements is the 'Client First' frame of reference, a mindset that guides our every action. This approach allows us to guarantee real value and drive growth, both for our clients and for our own organization.

Requirements

• Degree in Marketing, Communication, or related fields.
• Basic knowledge of CRM tools such as HubSpot, Salesforce, or similar.
• Excellent command of the Office Suite, particularly Excel.
• Fluent knowledge of the English language.

Nice To Haves

• Knowledge of lead generation tools and platforms is a preferential requirement.
• Time management
• Problem Solving
• Creative spirit and analytical thinking

Responsibilities

• Provide support in the creation and segmentation of contact lists for campaigns on CRM and lead generation tools.
• Assist the Digital Marketing team in setting up, sending, and monitoring commercial campaigns, tracking opens, clicks, conversions, and follow-ups.
• Collaborate on the development of CRM functionalities at both local and international levels.
• Contribute to the development of nurturing flows through the creation of personalized email sequences.
• Support the tutor in the daily management of the database (data import/export, contact cleaning, data correctness verification, and updating records from internal/external sources), producing periodic reports on quality, in compliance with GDPR.
• Support the Marketing team in collaborating with internal stakeholders or media partners for the creation of marketing content, including articles, interviews, and leaflets, ensuring the correct and smooth execution of activities.

Benefits

• Dynamic and international work environment
• Work environment very attentive to people and active policies in terms of CSR, Sustainability, Diversity & Inclusion
• Active participation in internal corporate wellness activities
• Continuous on-the-job training and access to 'Ipsos Training Center', our constantly updated e-learning platform
• A People & Culture team at your disposal for support
• Opportunity to work on projects and for highly relevant national and international clients, alongside recognized industry professionals

What This Job Offers

• Job Type: Full-time
• Career Level: Intern