Creator Partnerships Associate Co-op

HubSpot: Students

17h•Hybrid

About The Position

Our mission at HubSpot is to help millions of organizations grow better. On the Media team, that means expanding HubSpot’s reach through impactful collaborations with external creators. As a Creator Partnerships Associate (Co-op), you’ll play a hands-on role in identifying, recruiting, and engaging business content creators for HubSpot’s Creator YouTube Network. This internship is designed for someone curious about influencer marketing, relationship-building, and eager to learn how media partnerships drive brand growth. You’ll gain direct experience in creator sourcing, outreach, campaign experimentation, and performance reporting within a fast-moving media team. You'll work with real creators, on real campaigns, with real performance stakes. Team overview: You’ll join HubSpot Media’s Creator Partnerships team,one of the largest creator partnerships programs in B2B. The team is responsible for building and scaling collaborations with YouTube business creators, partnering cross-functionally with internal teams to drive reach and demand.

Requirements

Able to commit to a full-time, 40-hour/week co-op from July 13 through October or December 2026
Currently enrolled in an educational program and will be enrolled throughout the duration of the co-op (through December 2026)
Strong organizational skills and attention to detail
Strong written and verbal communication skills
Comfort working with spreadsheets, docs, and basic project management tools
Ability to manage multiple tasks and deadlines in a fast-paced environment
Curiosity about creator marketing, digital media, or partnerships
A proactive, learn-it-all mindset and willingness to ask questions
New media fluency - YouTube, Instagram, TikTok

Nice To Haves

Experience with creator platforms, social media, or influencer programs
Familiarity with CRM or workflow tools (e.g., HubSpot, Airtable, Notion, Asana)
Basic understanding of YouTube performance metrics (views, CTR, retention, conversions)
Interest in operations, program management, or marketing analytics
Spanish language proficiency to support the expansion of creator partnerships in Spanish-speaking markets

Responsibilities

Research and identify potential business content creators who align with HubSpot’s brand, audiences, and marketing goals.
Build and maintain creator shortlists for YouTube collaborations and future creator initiatives
Support and progressively own creator integrations end-to-end, from sourcing to creative briefing to performance reporting
Analyze and help calculate the value and impact of creator collaborations.
Independently manage a portfolio of creator integrations from brief to delivery.