Creator Network Lead (Contractor)

Picsart•Miami, FL

27d

About The Position

Picsart is looking to significantly expand its creator channel, which includes agencies across the US, Asia, LatAm, and Europe, engaging thousands of active creators and generating tens of millions of views weekly. This role involves owning the relationships and execution for finding and signing agencies and creators, managing agreements, overseeing content publication, tracking performance, and making strategic decisions about partnership continuation. The position will leverage AI for tasks such as building outreach lists, screening partners, scoring performance, and drafting reports, while the Lead will direct the AI's function and handle decisions beyond its capabilities. This is a role for an individual who already operates with this efficient, tool-driven approach.

Requirements

Experience running creator, affiliate, UGC, or influencer partnerships at scale.
Proven ability to grow a network from a small number to dozens of partners.
Experience signing effective partners and ending unproductive ones.
Strong analytical skills to calculate cost per paying user and return on investment per partner.
Ability to discern genuine results from individual creator success versus overall model effectiveness.
Skilled in negotiation to close deals on terms, exclusivity, data, and exit clauses.
A working style that effectively utilizes tools and AI instead of relying solely on headcount.
Ability to collaborate effectively with Finance, Legal, and Data teams.
Great communication skills in English.

Nice To Haves

Experience across multiple international markets.
Understanding of how strategies differ across countries.
Proficiency in additional languages.

Responsibilities

Find and sign partners (agencies and creators) in key markets, aiming for 50 agencies and 500,000 creators.
Negotiate and finalize agreements, including terms, exclusivity, data access, rights, and payment, on Picsart's terms.
Ensure campaigns are published on time, in every market, at the agreed volume, with all content properly tracked.
Track partner-driven metrics such as signups, first generations, credits used, paying users, and high spenders, using custom-built dashboards.
Make data-driven recommendations on which partnerships to grow, maintain, or end based on conversion performance.
Scale successful partnership models and discontinue underperforming ones.
Increase revenue and AI credit usage from influencer and affiliate programs by 100x, prioritizing performance over views.
Build Picsart's own creator base, ensuring creators brought in by agencies are on Picsart's terms and establish a direct relationship.
Sell the network to partners, including AI model partners and brands, to cover a growing share of the network's costs.
Manage a team of two and direct AI tools for operational efficiency.