Creative Strategy Manager

LinqiaNew York, NY
Hybrid

About The Position

Linqia is a leader in the influencer marketing industry, partnering with major brands to create compelling influencer marketing campaigns. Their AI-driven platform and expert team are transforming the industry. Linqia values intelligence, talent, and fosters a culture of career development and growth. They thrive on innovation, accountability, and a customer-first attitude. The team is composed of smart, hard-working individuals with integrity who enjoy a fun, fast-paced, and data-driven environment. The Creative Strategy Manager will work closely with the VP, Creative & Client Strategy to oversee the Creative Strategy team, mentor junior members, and provide senior support to Linqia’s revenue organization across various clients.

Requirements

  • 7-12 years experience in creative and/or social and/or content strategy
  • At least 2 years of managerial experience
  • Experience working with creators
  • Strong background in either art direction, copywriting, or creative strategy
  • Bachelor’s degree or equivalent
  • Located in the NYC area and able to commute to the office 3 times a week

Responsibilities

  • Oversee the Creative Strategy team, helping deliver against team goals.
  • Act as a mentor and guide to more junior team members.
  • Provide senior support to Linqia’s revenue organization across a broad range of clients.
  • Assist with and develop process improvements for employee growth, development, and hiring.
  • Collaborate with the VP, Creative & Client Strategy on team goal setting, tracking, and delivery.
  • Manage bandwidth, allocate projects, and prioritize resources for the Creative Strategy team.
  • Act as a people manager for 5+ Creative Strategists.
  • Ideate on insight-driven creator campaign ideas for clients.
  • Lead the creation of new business proposals.
  • Design slides for proposals and proactive decks (using Canva templates).
  • Create social media mocks, including editing images and copywriting, for proposals and proactive decks.
  • Craft creative briefs for creators, including sourcing music and designing mood boards.
  • Give creators feedback on their creative concepts to up-level their creative executions.
  • Act as a thought leader when speaking about social media and influencer creative trends internally and within the industry.
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