Creative Services Producer - Wbbj

Gray Media•Jackson, TN

About The Position

WBBJ-TV in Jackson, Tennessee, is seeking a Creative Services Producer to create advertising and content marketing across television, social media, cable, radio, and other platforms. The producer will help tell the station’s story through promos, topical spots, and on-air and digital content that encourage viewers to watch and engage with WBBJ. The role works closely with the marketing team to turn station initiatives, news and community coverage, and special programming into creative campaigns. It also works with the sales team to produce commercials for local advertisers. The producer will collaborate with colleagues in news, sales, and marketing, as well as local advertisers and community partners, in a close-knit newsroom environment. The position involves conceptualizing, writing, shooting, editing, and sharing compelling, emotion-driven work. A college degree or equivalent experience is preferred, and early-career candidates are welcome. Occasional weekend or special-event work may be required. WBBJ-TV/Gray Media is a drug-free, equal-opportunity employer.

Requirements

  • Hands-on experience with Adobe Creative Suite, including Premiere Pro, After Effects, and Photoshop.
  • Solid camera and editing skills, including comfort with scripting, shooting, and non-linear editing.
  • Good communication skills and the ability to work as part of a team.
  • Valid driver’s license and clean driving record.
  • Flexibility to work occasional weekends or special events.

Nice To Haves

  • Experience with DSLR cameras or DaVinci Resolve.
  • A portfolio or reel of work, such as promos, short-form video, or commercials.
  • A college degree or equivalent experience.

Responsibilities

  • Conceptualize, produce, write, shoot, edit, and share advertising and content marketing across television, social media, cable, radio, and other platforms.
  • Create promos, topical spots, and on-air and digital content that showcase the station and encourage audience engagement.
  • Work with the marketing team to develop campaigns around station initiatives, news and community coverage, and special programming.
  • Produce commercials for local advertisers in collaboration with the sales team.
  • Collaborate with colleagues in news, sales, and marketing, as well as local advertisers and community partners.
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