Creative Product Owner

TranzactRaleigh, NC

About The Position

We need a Creative Product Owner who owns end-to-end delivery accountability for all creative assets, who operates with the same rigor as our Domain Product Owners, and enables our Creative leaders to focus on what they do best: producing best-in-class content and design.

Requirements

  • 4-5+ years experience in marketing, creative agencies, content marketing, or paid media; can "speak the language" of designers, writers, and marketers
  • Comfortable with the day-to-day foundational work—Jira administration, status updates, meeting facilitation, documentation—and sees this work as essential to team success
  • Can lead and guide experienced creative professional and earns their respect through competence, organization, and follow-through
  • Naturally identifies inefficiencies; proactively proposes process improvements and technology solutions; understands how workflows connect across teams
  • Manages complexity with ease; tracks dozens of assets across multiple stages; nothing falls through the cracks
  • Facilitates decisions rather than dictating them; builds trust with creative leaders by making their jobs easier

Responsibilities

  • Sprint Planning & Prioritization: Propose sprint priorities to the VP of Concrete; facilitate intake from Smartsheet to Jira; ensure alignment between stakeholder requests and team capacity
  • SCRUM Execution: Lead daily standups, retrospectives, and planning ceremonies; maintain Jira hygiene (ticket updates, dates, requirements, status tracking)
  • Workflow Optimization: Evaluate and optimize the dual-board structure (Content/Design); identify and eliminate bottlenecks in the pitch → content → design → review → compliance & carrier workflow
  • Stakeholder Management: Serve as primary point of contact for asset requestors; manage expectations, create and communicate timelines, coordinate reviews
  • Efficiency & Automation: Identify opportunities to leverage technology, AI, and process improvements to increase team velocity and output quality; partner with Marketing Ops/Tech teams to implement solutions
  • Team Performance: Track and improve efficiency metrics (cycle time, throughput, quality/rework rates); ensure Directors of Design and Content have protected time for craft development and team mentorship; report on and optimize Time & Cost Per Creative metrics.
  • Cross-functional Delivery: Drive and own collaboration between Concrete and Marketing/MPS teams; lead WebDev-Concrete handoff meetings; accountable for successful delivery of Concrete assets in cross-team initiatives
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