Creative Producer, Photo & Video

Mall of America•East Rutherford, NJ
•$75,000•Onsite

About The Position

The Creative Producer will lead the end-to-end development of photo and video content that elevates the American Dream brand across web, broadcast, social media, paid media, B2B channels, and on-site digital signage. The role combines strategic creative thinking with hands-on production expertise and oversees projects from pre-production through shooting, editing, and final delivery. Working with internal teams and external partners, the Creative Producer translates business needs into polished visual stories. The position calls for an organized, self-directed creative who can manage a high volume of assignments in a fast-paced environment and capture live events, brand moments, and entertainment experiences. This is a full-time, on-site position in East Rutherford, New Jersey.

Requirements

  • Advanced proficiency with photography and videography equipment.
  • Experience with Sony mirrorless camera systems (A75).
  • Experience covering events, hospitality/food and beverage, and architectural photography.
  • Ability to edit using Adobe Creative Suite software, including Lightroom, Premiere Pro, After Effects, and Photoshop.
  • Adeptness with AI editing tools.
  • Proficiency with Microsoft 365 applications, including Word, Excel, and Outlook.
  • Strong cross-functional collaboration skills.
  • Flexibility to work a non-traditional schedule, including evenings, weekends, and holidays, to support events.
  • Comfort working with daily changing assignments.
  • Ability to autonomously problem-solve, multitask, and prioritize work.
  • A portfolio or reel demonstrating still photography, videography, editing, and visual storytelling capabilities is required.

Nice To Haves

  • 5–7 years of experience in hybrid photo and video event coverage, creative production, shooting, editing, visual communications, or a related field.
  • Bachelor’s degree in film, video, photography, visual communications, or a related discipline.

Responsibilities

  • Lead photo and video productions from planning through final delivery, including shot lists, casting, scheduling, shooting, editing, and post-production.
  • Capture content featuring events, activations, attractions, tenant openings, architecture, retail, food and beverage, and brand moments.
  • Adapt and deliver content for web, broadcast, social media, paid media, B2B and sales materials, and on-site digital signage.
  • Shoot and edit timely event recap videos and other short- and long-form content.
  • Collaborate with Creative, Marketing, Events, Retail, Leasing, Sales, Tourism, Web, and Social Media teams on assignments.
  • Partner with in-house graphic designers, motion designers, and other Creative and Marketing team members to produce on-brand content.
  • Engage and manage external agencies, photographers, videographers, and lighting technicians as needed.
  • Maintain an organized photo and video asset library using established naming, file-saving, and archiving protocols, with plans to use an AI-driven asset library.
  • Track assignments, production schedules, and project status through the company’s project-management platform.
  • Integrate AI creative tools into daily workflow.
  • Manage fast-turnaround requests, sometimes delivering content the same day or within 24 hours.
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