Creative Lead | Onsite - Delaware

Photon•United States,

18h•$56,000 - $196,000•Onsite

About The Position

This role involves leading the development and execution of AI-driven creative initiatives across various channels including digital, marketing, product, and customer experience. The Creative Lead will collaborate with stakeholders, designers, content creators, and engineering teams to implement Generative AI use cases. Key responsibilities include developing creative strategies leveraging AI for content generation, design ideation, personalization, and workflow automation, as well as guiding the creation of AI-assisted content while ensuring brand consistency. The role also requires evaluating emerging AI technologies, establishing best practices for AI use in creative processes, managing project timelines, and analyzing performance metrics for continuous improvement.

Requirements

Bachelor's degree in Design, Marketing, Communications, Computer Science, or a related field.
8+ years of experience in creative, digital, product, or marketing roles.
2+ years of experience working with Generative AI tools and AI-enabled creative workflows.
Experience with AI platforms such as ChatGPT, Claude, Gemini, Midjourney, Adobe Firefly, or similar technologies.
Strong stakeholder management, communication, and leadership skills.
Generative AI
Creative Strategy
Prompt Engineering
Content Creation
Digital Experience Design
Product Thinking
Agile Methodologies
Cross-functional Leadership

Responsibilities

Lead the development and execution of AI-driven creative initiatives across digital, marketing, product, and customer experience channels.
Collaborate with business stakeholders, designers, content creators, and engineering teams to identify and implement Generative AI use cases.
Develop creative strategies leveraging AI tools for content generation, design ideation, personalization, and workflow automation.
Guide the creation of AI-assisted content, including copy, visual assets, presentations, and digital experiences while maintaining brand consistency.
Evaluate emerging AI technologies and recommend innovative solutions to enhance creativity, productivity, and business outcomes.
Establish best practices, governance, and quality standards for the responsible use of AI in creative processes.
Manage project timelines, stakeholder expectations, and cross-functional collaboration to ensure successful delivery of AI-enabled creative solutions.
Analyze performance metrics and user feedback to continuously improve AI-driven creative products and experiences.