Creative Director / Story Crafter

Sauna • San Francisco, CA

9d • $120,000 - $220,000 • Onsite

About The Position

We are the first multiplayer AI, and our product is years ahead of how we tell its story. We ship something remarkable most weeks and it barely leaves the building. That's the gap you close. We're looking for a story crafter. Not a video editor, not a social manager, not a brand cop. Someone who owns the narrative of what Sauna is in the world: pulls it out of the founder's head, adds their own taste, and pushes it out until people feel it. You tell that story beautifully with visuals: motion, film, and the whole creative surface.

Requirements

• Crafts stories that move people; can point to work that traveled and say why it worked.
• Real motion-design chops — and in the AI era that now includes HTML/CSS/code, not just After Effects/C4D/Blender.
• Has built with Claude Code (or similar) + AI creative tooling — wired up their own pipelines, not just prompted once.
• Takes an idea from zero to published without being managed there.
• Must be based in the Bay Area or willing to relocate before starting.
• Requires US work authorization, but open to O-1 or J-1 visa sponsorship for exceptional candidates.

Nice To Haves

• Could be the creator, not just the director (Johnny Harris style), or cast + direct one. Either way knows what makes that video work.

Responsibilities

• Own the narrative of Sauna, in the world — extract the story from the founder + product, sharpen it with your own POV, make it land everywhere.
• Tell the story, in visuals — find the human reason anyone should care, then make it move people. The heart of the role.
• Manage motion + video, end to end — concept, shoot, motion design, edit, publish. Hands-on in the timeline.
• Manage Instagram + our social presence — set the visual/editorial direction and keep it coherent.
• Build creative pipelines that output at volume — build repeatable systems (Sauna itself, Claude Code, AI tooling) so we ship a lot, fast. Volume with taste.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed