Creative Director, Social

Yes& Holdings, LLC (NDB-7555)•,

About The Position

At Yes&, bold creative is a calling card. The best ideas start with understanding the audience, the business challenge, the cultural context, and what social can uniquely do. The Creative Director, Social turns that understanding into ideas that earn attention, create connection, and give brands a distinctive presence. We’re looking for an exceptional conceptor and maker who can dig into a brief, ask the questions that make it better, and find the idea that brings it all together—then lead a team in making it great. This is a creative leadership role built for social, with the expectation that you’ll stay both on and in the work.

Requirements

  • 10+ years of experience in creative direction, social creative, or integrated creative leadership within an agency or similarly fast-moving environment.
  • A standout portfolio demonstrating bold social ideas, strong conceptual thinking, and beautifully executed work across platforms and formats.
  • Exceptional conceptual skills, with a knack for finding the big idea inside a brief and turning business goals, audience insight, messaging, and strategy into distinctive, ownable creative.
  • Deep understanding of social platforms, audience behaviors, creator dynamics, cultural context, and content formats, with strong instincts for what feels native without feeling predictable.
  • Strong writing, storytelling, and visual-thinking skills.
  • A maker mindset; comfortable leading and doing.
  • Strong creative leadership skills.
  • Strong client presence.
  • A collaborative leadership style.
  • Social-native understanding of what makes an idea work in-feed and where it can travel beyond.
  • Curiosity about people, culture, brands, technology, creators, and emerging trends.
  • Ability to protect a big idea while allowing it to flex across platforms, formats, audiences, and channels.
  • Comfortable embracing a brief, building on others' thinking, and changing one's mind when the work improves.
  • Belief that rigorous thinking and creative play belong together.

Responsibilities

  • Turn understanding of audience, business challenge, cultural context, and social capabilities into ideas that earn attention, create connection, and give brands a distinctive presence.
  • Dig into briefs, ask clarifying questions, and develop concepts that bring ideas together.
  • Lead a team in executing creative work.
  • Stay on and in the work, providing creative leadership.
  • Develop social creative platforms, campaigns, and content franchises that can flex across organic, paid, influencer, PR, and integrated programs.
  • Move between copy, scripts, storyboards, creative territories, prototypes, and other ways of bringing an idea to life.
  • Inspire designers, writers, video teams, creators, and production partners from first thought through final execution.
  • Present the thinking behind the work to clients and senior stakeholders.
  • Evolve ideas with senior stakeholders.
  • Bring a compelling point of view to pitches and new business opportunities.
  • Collaborate with creative, strategy, social, account, production, paid media, influencer, and PR teams around a clear idea.
  • Protect a big idea while letting it flex across platforms, formats, audiences, and channels.
  • Embrace briefs, build on others' thinking, and adapt ideas when the work improves.
  • Act as a generous creative partner with a clear point of view.
  • Create social work with a reason for being, an idea people can recognize, and enough creative energy to cut through without chasing every trend.
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