Creative Director, Motion Design

American ExpressAtlanta, GA

About The Position

The Global Advertising and Brand Management (GABM) team is responsible for creating marketplace demand and driving commerce for American Express products and services through differentiated and innovative branding, marketing, and experiences. The OnBrand team sits within GABM and is American Express’ colleague-led in-house creative agency. Our ambition is to develop forward-thinking ideas and work across channels, end-to-end experiences in digital and beyond while building inspiring brand creative and assets to drive consideration for target audiences. We are seeking a Creative Director, Motion Design, OnBrand.

Requirements

  • 7+ years experience as a motion designer with a portfolio and body of work to reflect that.
  • 2+ years experience managing other creatives in a fast paced environment, and knowing how to confidently navigate complex situations and projects.
  • Experience creating content that is on-brand, on-strategy, leverages current platform trends and is true to a brand's style, voice and aesthetics.
  • Deep understanding of production workflows as they pertain to motion and knowing how to elevate work to a high standard.
  • A passion for craft no matter the medium, tool or software.
  • Expertise in: Visual Systems, Brand design, UX/UI and how they come to life through motion.
  • 3D Product design, animation, Rendering as well as VFX techniques and post-production pipelines.
  • Conceptual and technical thinking to troubleshoot and solve creative problems.
  • Adobe Creative Suite, expert proficiency in After Effects + Premiere
  • Maxon Cinema 4D + Redshift/Octane (and or Blender)
  • Adobe Substance, Painter and Designer
  • Lottie, Rive and creating motion for web/digital
  • Figma
  • Experience with AI tools such as Figma Weave, Adobe Firefly, ChatGPT, Replit and Copilot.
  • Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for these positions.

Nice To Haves

  • Detail oriented, an empathetic leader, adaptable, and willing to navigate hard situations with composure and confidence.
  • Interest in learning new tools and emerging technologies to optimize workflows and create efficiencies.

Responsibilities

  • Leads the strategic vision, creative direction, and execution of motion-led storytelling across brand, product, digital, social, and experiential marketing channels.
  • Combines creative leadership with deep expertise in motion design, animation, visual systems, and emerging technologies to deliver best-in-class creative solutions that strengthen brand expression and drive engagement.
  • Works closely with Group Creative Director of Content design to help define motion standards, mentor creative talent, present work to cross-functional partners and stakeholders, and elevate the role of motion throughout the organization.
  • Balances strategic thinking, creative excellence, and hands-on execution across 2D and 3D motion design, animation, visual effects, and immersive content experiences.
  • Presents and gives feedback on creative work in a corporate environment.
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