Creative Director, Lifestyle

Power Digital
Hybrid

About The Position

We are a tech-enabled growth firm at the intersection of marketing, consulting & data intelligence, igniting revenue and brand recognition for leading and emerging companies globally. As a people-first firm, we value diversity and believe our people and culture are key to our success. Our vision is to be the most valued and respected private growth marketing firm, with a scalable brand, culture, and services. Our mission is to power the relentless pursuit of growth and redefine what’s possible through a team of growth-obsessed experts who demand innovation and results, driven by integrity, autonomy, and grit. As a full-service growth marketing firm, we offer best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, and Creative. We are hyper-focused on helping brands drive revenue growth and brand recognition, ultimately driving irrefutable value for our clients. At the heart of our company is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A. Our dynamic team of consultative marketers, creatives, analysts, and technologists challenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey. We support 100% remote, in-office, or hybrid work styles for anyone legally eligible to work in the U.S.

Requirements

  • 7–8 years of digital marketing/creative experience, with 5+ years in an agency setting.
  • Minimum 5 years of hands-on, expert-level experience across creative disciplines (copywriting, design, production, strategy, and/or post-production).
  • 5+ years of experience managing a team, including performance management and development planning.
  • A portfolio demonstrating a track record of conceptualizing, developing, and delivering creative campaigns across multiple channels at scale.
  • Demonstrated judgment and credibility that has earned the trust of a team of creative specialists.
  • Expert knowledge of how creative functions within the broader marketing funnel and business strategy.
  • Executive-level presentation and communication skills, with the ability to advise senior client stakeholders and internal leadership.
  • A visionary leader with a track record of building culture, inspiring teams, and pushing creative boundaries while delivering measurable business results.

Responsibilities

  • Lead and manage a pod of creative professionals (Strategists, Designers, Editors, ACDs), owning hiring, onboarding, and day-to-day leadership.
  • Build development plans, coaching cadences, and mentorship for each team member.
  • Own team retention through trust, positive sentiment, psychological safety, and clear growth paths.
  • Drive performance management using the ARC framework; deliver direct feedback and raise/promotion recommendations.
  • Oversee capacity planning and staffing alignment as client books shift.
  • Facilitate ongoing training and knowledge-sharing on industry trends and tools.
  • Able to meet directly with clients and explain strategy, performance, and channel nuance.
  • Able to get hands-on with coverage, meaning stepping into day-to-day execution on the channel, and do it at an exemplary standard.
  • Provide executive-level oversight for pod accounts, with hands-on support on the most complex or highest-priority clients.
  • Act as primary escalation point for client concerns within Creative.
  • Strengthen retention by delivering strong creative solutions and identifying expansion opportunities.
  • Track client churn trends within the pod's book and intervene early on risk signals.
  • Own product quality through consistent, accountable QA, ensuring no revenue-impacting errors.
  • Lead creative product development through structured innovation, knowledge-sharing, and brainstorms; centralize learnings from betas and tests.
  • Collaborate with the Service Lead and platform partners to stay ahead of creative trends.
  • Maintain full working knowledge of the Power Circuit and nova ecosystem; adapt to evolving processes.
  • Employ AI technologies to enhance and optimize business processes and drive results.
  • Has a genuine interest in how your service can expand and evolve, specifically for your division industry.
  • Other applicable or related duties as assigned.

Benefits

  • Base salary + commission opportunities
  • Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium
  • 401(k) plan - 4% employer contribution matching
  • Unlimited Time Off available on day one
  • Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors
  • Fully flex work environment: full-remote, in-office, or hybrid
  • A one time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck
  • Employee Assistance Program (EAP)
  • 12 observed United States national holidays + 2 mental health recharge days per year
  • Unlimited opportunities for growth & leadership within a rapidly growing firm
  • Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
  • Quarterly awards including prize money and recognition for outstanding performance
  • Opportunities to be involved in company DEI initiatives
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