Creative Director, Copy

LinkedInSan Francisco, CA
Hybrid

About The Position

The Creative team is looking for a Creative Director, Copy to help define how LinkedIn shows up in the world. This is a role for someone who leads with ideas. Writing is your craft, but your impact comes from how you shape thinking, build narratives, and push work to a higher standard. You’ll work across brand and marketing to turn insight into creative that connects with real people, work that feels clear, human, and culturally relevant.

Requirements

  • 10+ years of experience in copywriting and creative leadership
  • BA/BS degree in design, marketing, or related field experience

Nice To Haves

  • A portfolio that demonstrates original thinking, strong creative instincts, and range across formats
  • The ability to shape ideas early, not just execute against a brief
  • Ability to translate insight into ideas that resonate culturally and emotionally
  • A clear voice and point of view, with the range to adapt across audiences, formats, and moments
  • Experience building work that is strategically grounded, creatively sharp, and culturally aware
  • Strong editorial judgment and high standards for craft and detail
  • Experience influencing senior stakeholders and driving creative decisions
  • A track record of elevating both the work and the people around you
  • The judgment to know when to push, when to refine, and when to keep going until the work is truly right

Responsibilities

  • Translate strategy and insight into creative platforms, campaigns, and narratives
  • Lead concept development from the earliest stages through execution
  • Write and oversee copy across channels—brand, marketing, video, and more
  • Shape and evolve LinkedIn’s voice, ensuring it feels consistent, human, and distinctive
  • Work side by side with design, strategy, and marketing from the very beginning—co-creating ideas, shaping briefs, and influencing the direction of the work before it’s defined
  • Push for simplicity and clarity, especially in how we express complex or abstract ideas
  • Bring others into the work early—aligning, influencing, and elevating ideas so the best thinking wins
  • Present creative with clarity and conviction, helping teams and stakeholders see not just what works, but what’s worth making
  • Mentor and guide writers, raising the bar for thinking, craft, and creative ambition across the team

Benefits

  • annual performance bonus
  • stock
  • benefits
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