Creative Director, A/V — Apple TV Sports Marketing

Apple • Culver City, CA

15h

About The Position

Apple TV's Marketing team crafts world-class campaigns that connect audiences with high-quality stories, building brand awareness and loyalty. We drive innovation and excellence from strategic vision to creative execution, collaborating across Apple, with agencies, studios, and talent to place Apple TV at the heart of global culture. Apple is seeking a Creative Director to lead A/V Creative Advertising for Apple TV Sports campaigns, spanning live sports programming, sports films, & series across our Apple TV streaming service. This role calls for a strong storyteller who understands what drives engagement around live sports and sports storytelling specifically, not just entertainment marketing broadly. The ideal candidate can develop a bold creative vision for a campaign, sell that vision cross-functionally, and execute it in a way that elevates the larger campaign. They are a thought leader who seeks out innovative approaches, stays ahead of emerging trends, and brings a creative sensibility that flexes across sports and entertainment content genres. They build strong internal and external relationships to drive alignment and produce groundbreaking campaigns.

Requirements

• 10+ years of creative experience leading Sports and/or scripted title campaigns, with a track record in sports marketing preferred
• Fluent across TV Streaming, Broadcast, Digital, and Social advertising formats and methodologies
• Deep understanding of the sports landscape and what makes sports storytelling resonate with fans
• Proven ability to build and direct high-quality A/V creative that meets Apple's standards
• Collaborative, team-oriented approach with experience operating in a fast-paced, cross-functional organization
• Experience managing a high volume of creative and campaign types in parallel

Responsibilities

• Develop creatively innovative concepts and approaches that shape A/V marketing materials
• Partner with Design, Strategy, Social, Operations, and other cross-functional marketing leads to build breakthrough campaigns
• Direct external agency partners and in-house editorial teams to execute high-quality A/V output
• Lead and mentor junior creatives, writers, and producers to develop strong creative approaches
• Create, delegate, and manage against schedules and budgets
• Present and articulate creative plans to Apple TV leadership, cross-functional partners, and external partners

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed