Creative and Digital Director

Taher, Inc.•Minnetonka, MN
•Remote

About The Position

The Creative and Digital Director leads Taher, Inc.’s creative expression and digital presence, bringing its food, people, nutrition initiatives, and client partnerships to life. This hands-on leader translates marketing strategy into design, social media, video, website content, and campaigns supporting K–12 education, business and industry, and manufacturing. In partnership with the Vice President of Marketing, the Director establishes consistent creative standards and a reliable content process connecting corporate priorities with stories from company locations. The role combines creative direction with personal content production, project management, and performance measurement. The position is remote eligible, with onsite presence at Taher’s corporate office in Minnetonka, Minnesota, approximately once per month for collaboration, planning, meetings, or content production. Additional visits and travel to client locations, production facilities, and company events may be required based on business needs. Occasional work outside standard business hours may be needed for events or time-sensitive campaigns. Candidates should submit a resume and portfolio or links to relevant work, identifying their role in each example.

Requirements

  • Bachelor's degree in marketing, graphic design, communications, digital media, or a related field, or equivalent relevant experience.
  • Seven or more years of progressive experience in creative, digital marketing, or brand content roles, including experience leading projects and directing creative work.
  • A strong portfolio demonstrating visual design, social media content, digital campaigns, and storytelling, with examples of personal contributions and results.
  • Hands-on proficiency with Adobe Creative Cloud or comparable professional design tools, video editing software, content management systems, social media publishing tools, and digital analytics.
  • Strong writing, editing, visual judgment, project management, and stakeholder communication skills.
  • Ability to balance creative direction with daily production and manage multiple priorities across a geographically dispersed organization.

Nice To Haves

  • Experience in foodservice, hospitality, education, consumer brands, manufacturing, or another business with multiple locations.
  • Experience photographing food, producing short-form video, supporting employer branding, and enabling local teams to contribute content.
  • Experience with SEO, paid social, email marketing, agency management, and responsible use of AI-assisted creative tools with human review.

Responsibilities

  • Translate approved brand and marketing strategy into cohesive visual concepts, campaigns, and materials for digital and print channels.
  • Create and oversee graphics, presentations, sales collateral, signage, recruitment materials, and other branded assets; maintain practical templates and an organized asset library.
  • Partner with internal design and communications colleagues and external vendors to manage creative quality, priorities, deadlines, and production.
  • Own day-to-day corporate social media planning, publishing, community engagement, and reporting across approved platforms.
  • Build and maintain an editorial calendar featuring culinary innovation, nutrition programs such as Food4Life, employee stories, client partnerships, and company initiatives.
  • Develop copy, graphics, photography, and short-form video; coordinate larger shoots and specialized production as needed.
  • Create a process for Food Service Directors and field teams to submit stories, photos, and videos, supported by content guidelines and approval steps.
  • Confirm permissions and approvals before publishing content featuring students, employees, clients, or client locations; escalate sensitive comments and issues through designated channels.
  • Manage website content and coordinate updates with internal stakeholders and external web partners to keep information accurate, engaging, accessible, and consistent with the brand.
  • Execute digital campaigns supporting brand awareness, business development, client engagement, and recruiting; coordinate paid media and email campaigns as assigned.
  • Monitor engagement, website traffic, campaign responses, and other relevant measures; use results to improve content and recommend where to invest effort and budget.
  • Partner with Human Resources on employer branding, recruiting campaigns, and employee stories, and with sales and operations on client-facing materials.
  • Manage creative requests, production schedules, vendor relationships, and assigned budgets; communicate priorities and resolve competing deadlines.
  • Support executive storytelling, industry events, and company announcements with timely creative and digital materials.
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