Corporate Strategy and Planning Lead

Asana•San Francisco, CA
•Hybrid

About The Position

Asana’s Corporate Strategy team drives clarity and focus in the company’s long-range growth strategy. The Corporate Strategy and Planning Lead provides direct consulting support to the C-suite, handles high-priority work from the CEO, and applies a BizOps perspective to strengthen how the business operates, including its MBRs. The role also executes work when other teams are at capacity and helps fill critical gaps. It is a high-visibility position partnering with Product, Finance, GTM, and G&A stakeholders to translate vision into executable growth bets. The role is based in Asana’s San Francisco office with an office-centric hybrid schedule. Standard in-office days are Monday, Tuesday, and Thursday. Most employees can work from home on Wednesdays; Friday work-from-home arrangements depend on the work and partner teams.

Requirements

  • At least 6 years of experience in corporate, product, or GTM strategy at a B2B SaaS company, ideally with both PLG and SLG motions, or prior strategy consulting experience.
  • Strong focus on portfolio investment decisions and new product incubation.
  • Deep understanding of SaaS business models and go-to-market motions.
  • Strong analytical and cross-functional skills, including the ability to bridge Product, Finance, and Go-to-Market teams and translate vision into executable growth bets.
  • Proven ability to lead complex strategic initiatives from conception through recommendation and execution.
  • Exceptional leadership, communication, and interpersonal skills, with the ability to influence and align diverse stakeholders at all levels.
  • Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities simultaneously.
  • Bachelor’s degree in Business, Finance, Economics, or a related quantitative field.
  • Curiosity about AI tools and emerging technologies, and willingness to learn and use them to enhance productivity, collaboration, or decision-making.

Nice To Haves

  • Experience at a B2B SaaS company with both product-led growth (PLG) and sales-led growth (SLG) motions.
  • Experience navigating complex M&A or strategic partnership evaluations.

Responsibilities

  • Lead market analysis for major investment decisions, shape M&A strategy, and develop investment evaluation frameworks to guide portfolio decisions.
  • Work cross-functionally to position the product portfolio for success, including assessing opportunities to refine go-to-market motions.
  • Drive H2/H3 planning and identify long-term opportunities for sustainable growth.
  • Evaluate strategic threats and market opportunities through scenario analysis to inform executive decision-making.
  • Identify and evaluate strategic partnership opportunities aligned with Asana’s long-term vision.
  • Work with leadership on organizational design and internal operating models needed to execute corporate priorities.
  • Lead bespoke, non-business-as-usual analyses for high-priority initiatives outside traditional functional teams.
  • Drive alignment across Product, Finance, and GTM teams so strategic initiatives are resourced and executed effectively.
  • Provide direct consulting support to the C-suite and handle high-priority work from the CEO.
  • Strengthen business operating rigor, including MBRs, and execute work when other teams are at capacity or critical gaps need to be filled.

Benefits

  • Mental health, wellness, and fitness benefits.
  • Career coaching and support.
  • Inclusive family-building benefits.
  • Long-term savings or retirement plans.
  • In-office culinary options to cater to dietary preferences.
  • Compensation package may include equity and, for most sales roles, sales incentive pay.
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