Corporate Product Marketer, Customer Marketing

SPS CommerceMinneapolis, MN
Hybrid

About The Position

SPS Commerce is a leading provider of cloud-based supply chain management solutions, serving a global network of retail trading partners. We foster a collaborative and inclusive work environment where innovation and continuous improvement are highly valued. Join SPS Commerce and be part of a dynamic team that's transforming the global retail supply chain! We're hiring a Senior Product Marketer to own Customer Marketing within our Corporate Product Marketing team, and reporting to the Corporate Product Marketing Director. This is not a support role. You'll build and manage the programs that give our entire go-to-market engine a consistent, credible supply of real customer stories, reference customers, and named voices. After all, we believe no amount of positioning or messaging replaces a real customer, with a real name, describing a real outcome. This role exists to make sure we always have this, and ensure these stories show up in the right places at the right moments. You'll work alongside team members in Marketing, Product, Sales and Customer Success to generate the proof that makes our story believable, not just declarative. Customer Marketing is the one that puts real faces and real companies behind it.

Requirements

  • 5+ years in B2B marketing with meaningful time spent in customer marketing, product marketing, or a content/storytelling role tied to customer outcomes
  • Demonstrated ability to build and manage advocacy or reference programs, not just contribute to them
  • Strong written communication skills. You know how to find the real story in what a customer says and shape it into something that actually lands
  • Experience coordinating customer participation in events or executive programs
  • Comfortable working with data. You don't need to be an analyst, but you should know how to read what's working and what isn't

Nice To Haves

  • Experience in supply chain, retail technology, or a related industry is helpful but not required
  • You've done this work before, or something close to it, in a B2B environment. You know what it takes to get a customer to say yes to a case study, and you know that the hard part isn't the writing, it's the relationship.
  • You understand the difference between a story that's technically accurate and one that actually moves a buyer.
  • You think in programs, not projects. You don't wait for requests to come in. You look at where the narrative is weak and start building toward it.
  • You're comfortable working across functions. This role interacts with the revenue office, marketing, product, and most importantly, the customer. You'll need to nurture and earn trust with all of them.

Responsibilities

  • Build and own the customer story pipeline
  • Proactively manage an always-on pipeline of case studies, testimonials, and video assets tied to the specific proof gaps in our narrative. You'll know which segments and solution areas lack strong customer validation and build toward closing those gaps deliberately.
  • Put customers at the center of our brand moments Trade shows, user groups, webinars, executive forums. Ensure the customer POV is present across all of them, from speaker selection through preparation to on-stage presence. As a network, we grow when our customers grow so, when SPS is having a big moment, customers must be part of it.
  • Ensure proof lands where it matters Partner with analyst relations, product marketing, and integrated marketing to make sure customer stories aren't just published, they're deployed. First-call decks, event materials, website, campaign assets, and earnings calls.

Benefits

  • comprehensive benefits package designed to support employees’ health, well-being, and financial security
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