Copywriter

Lowe's Companies, Inc. • Mooresville, NC

1d • Onsite

About The Position

The Copywriter will be responsible for creating, editing, and proofreading high-quality content for various marketing channels. The Copywriter creates world-class copy that is in the Lowe's brand voice with a demonstrated flexibility to write broad brand messages as well as promotional copy.

Requirements

• Bachelor’s degree English or equivalent years of experience in lieu of education requirement, if applicable
• 3 Years experience in advertising/marketing as a Copy Editor or Proofreader
• Demonstrated detail-orientation with a bias to accuracy
• Strong written and verbal communication skills including an expert of knowledge of the English language, grammar, spelling and punctuation

Responsibilities

• Develops and writes clear, persuasive, and original content for digital, audio, print media, including social media posts, email campaigns, and promotional materials.
• Collaborates with designers and other marketing teams to understand the project objectives, target audiences, and ensuring content aligns with the overall brand strategy and messaging.
• Edits and proofread content to ensure accuracy, consistency, and adherence to brand guidelines and tone of voice.
• Conducts research on industry trends, audience preferences, and competitive landscape to inform content creation.
• Optimize content for SEO and other digital marketing best practices.
• Participate in brainstorming sessions and contribute creative ideas for marketing campaigns and content strategies.
• Presents work to creative directors as part of daily creative review.
• Maintains a consistent brand voice across all content and communication channels.
• Utilizes Microsoft programs, Workfront, and Figma to make edits, proofread, and for job workload management.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level