Copywriter

MassMutual•Boston, MA

16h•Hybrid

About The Position

Copy Writer, Copy & Content Writing Team, Creative Services Full-Time/Hybrid, Boston. The Opportunity: You’re comfortable with financial concepts and can translate complex language into copy that’s accessible, approachable, and (yes) charming—without losing precision. You have strong editorial instincts, understand how to shape a story across channels, and know that it doesn’t matter how accurate and insightful your copy is if no one wants to read it. You have experience with conceptual copy and can develop ideas from brief to big thought to polished execution. You’re comfortable giving and receiving feedback, and you take pride in craft—bringing a thoughtful editorial eye to your own work and collaborating closely with designers and partners to make the work stronger. The Team: We’re building an in-house creative team that will eventually be able to go toe-to-toe with the best “out-of-house” agencies. This role will help us get there and you’ll be a big part of it. (Yes, it’s ambitious. But it’s our ambition.) The Impact: Create everything from digital banners, emails, and social posts to collateral, print ads, and blog posts that achieve creative excellence while supporting and evolving the brand voice. Write for one‑off communications, multi‑channel integrated campaigns, and everything in between, while partnering with designers, planners, strategists, internal clients, and other team members to identify the strongest creative solutions to communication challenges. Manage and incorporate feedback from multiple internal stakeholders throughout the process.

Requirements

5+ years’ copy writing experience in advertising, either at an external agency or one or more financial accounts, or at a solid in-house agency within a financial company

Nice To Haves

A familiarity with the process of making creative work which is the norm in (but not unique to) advertising agencies
A background in experiential advertising and video/film production

Responsibilities

Create everything from digital banners, emails, and social posts to collateral, print ads, and blog posts that achieve creative excellence while supporting and evolving the brand voice.
Write for one‑off communications, multi‑channel integrated campaigns, and everything in between, while partnering with designers, planners, strategists, internal clients, and other team members to identify the strongest creative solutions to communication challenges.
Manage and incorporate feedback from multiple internal stakeholders throughout the process.