Copywriter

Acosta • Sacramento, CA

2h

About The Position

We are seeking a talented Copywriter to join our marketing team. In this role, you will be responsible for crafting compelling and effective copy across various platforms to drive product adoption and brand awareness. You will translate complex technical features into simple, benefit-driven value propositions and create high-converting copy for product launches, landing pages, email campaigns, and video scripts. Collaboration with product managers, designers, and demand generation teams will be key to aligning on product positioning and maintaining brand consistency. You will also develop engaging content for social media, newsletters, and web assets like case studies and blog posts, while analyzing competitor messaging and applying SEO best practices.

Requirements

• 5+ years of professional copywriting experience, ideally within a SaaS, tech, or product-driven marketing environment.
• A strong portfolio demonstrating successful product launches, web copy, or campaign messaging.
• Exceptional command of grammar, storytelling, and simplifying technical concepts.
• Bachelor’s degree in Marketing, Communications, English, Journalism, or a related field.
• Basic knowledge of SEO principles, content management systems, and analytics tools.

Nice To Haves

• Exceptional writing and editing skills, with an ability to synthesize complex information into clear, concise and engaging content for diverse audiences.
• Strong communication skills and ability to influence/advise key stakeholders.
• Strong understanding of digital channels and content formats, with the ability to strategically modify writing approach appropriately for each marketing platform, content format or brand voice.
• Agile and organized project management, capable of prioritizing incoming requests and driving forward multiple highly cross-functional projects simultaneously.
• Collaborative team player comfortable with receiving direct feedback and leading toward consensus.
• Knowledgeable in brand standards, with strong attention to detail to ensure high-quality, impactful, and consistent content across multimedia and written content.
• Ensure compliance with established brand guidelines.

Responsibilities

• Translate complex technical features into simple, benefit-driven value propositions.
• Write high-converting copy for product launches, landing pages, email campaigns, and video scripts.
• Partner with product managers, designers, and demand generation teams to align on product positioning.
• Maintain and evolve the product voice and tone across every customer touchpoint.
• Develop engaging copy for social media posts, visual creative assets, newsletters, and high-performing email subject lines.
• Develop compelling web case studies, blog posts, guides, and articles that showcase customer success and thought leadership.
• Analyze competitor messaging, test headlines (A/B testing), and apply SEO best practices to maximize audience reach.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level