Coordinator, Marketing

CAMPBELL OIL COMPANY INC•City of Rochester, NY

8d•$45,000 - $60,000•Hybrid

About The Position

The Marketing Coordinator is responsible for supporting the planning, development, and execution of marketing initiatives for Campbell Oil Company (dba as Hometowne Energy and Rinker Oil and Propane) in the NY area. This position helps coordinate campaigns, promotional materials, digital content, community outreach, and internal communications to strengthen brand awareness and support business growth. The Marketing Coordinator works closely with leadership, operations teams, vendors, and external partners to ensure marketing efforts are organized, timely, and aligned with company goals.

Requirements

Bachelor’s degree in Marketing, Communications, Business, or a related field preferred.
Previous experience in marketing, communications, advertising, project coordination, or administrative support preferred.
Strong written and verbal communication skills
Excellent organizational and time management abilities
Attention to detail
Proficiency in Microsoft Office
Familiarity with marketing platforms and social media tools
Basic understanding of branding, content creation, and digital marketing
Ability to work collaboratively across departments
Strong creative problem-solving skills

Responsibilities

Assist in the planning and execution of marketing campaigns, promotions, seasonal initiatives, and brand awareness efforts that support Campbell Oil business objectives.
Help create, edit, and organize marketing content for flyers, signage, advertisements, email campaigns, social media, websites, and internal communications.
Ensure marketing materials remain consistent with approved Campbell Oil branding, messaging, and visual standards.
Coordinate timelines, collect approvals, track deliverables, and help ensure projects are completed accurately and on schedule.
Work with outside vendors, printers, media partners, and internal stakeholders to support production and distribution of marketing materials.
Assist with website updates, email marketing initiatives, social media scheduling, and basic tracking of campaign performance metrics.
Help coordinate sponsorships, community events, customer outreach initiatives, and other marketing activities that enhance Campbell Oil visibility in the market.
Track marketing activity, compile campaign data, and prepare reports or summaries for leadership review.
Work closely with operations, sales, and leadership teams to understand business needs and support local and company-wide marketing efforts.
Identify opportunities to improve marketing processes, communication, organization, and campaign effectiveness.