Content Writer and Editor

Embry-Riddle Aeronautical University • Daytona Beach, FL

6d

About The Position

Embry-Riddle Aeronautical University (ERAU) seeks a dynamic, student-centered, and forward-thinking Content Writer and Editor to provide visionary leadership. The Content Writer and Editor ensures that all marketing materials—whether print, digital, or online—are aligned with the brand’s voice, messaging, and style. By overseeing both traditional and digital assets, the editor guarantees consistency and cohesion across all channels, including brochures, emails, stories, newsletters, magazines, and website content. For digital content, particularly website materials, the editor plays a key role in restructuring and optimizing pages to enhance user engagement and SEO performance. This includes auditing and refining web copy to align with the site’s structure, ensuring an updated content calendar throughout all media outlets. Additionally, a content writer and editor conducts comprehensive reviews to ensure all marketing pieces are current, factual, accurate, and reflect the latest brand standards. This quality control process ensures that all communications are professional, error-free, and strategically tailored to meet the needs of both digital and traditional audiences. Our Content Writer and Editor is indispensable to the Content Writing Team because this person will oversee: 1. Consistency and Quality: this role makes sure all content maintains a consistent tone, style and professionalism. This consistency is crucial for building a strong brand image that resonates with prospective students and their families. 2. Accuracy and Credibility: verifies the accuracy of all information, from statistics to information. This accuracy builds the institution’s credibility and trustworthiness, which is essential for helping prospective students and their families make informed decisions. 3. AP Style Compliance: ensures all content adheres to AP style and unique editorial guidelines of Embry Riddle Aeronautical University, maintaining a uniform and professional appearance across all communications. 4. Grammar and Syntax: after many rounds with stakeholders, it is important to maintain the accuracy of the main objective with good grammar and error-free. 5. SEO Optimization: enhances the content’s online presence by optimizing it for search engines. They skillfully incorporate keywords and follow best practices for online readability, helping the institution reach its target audience more effectively. 6. This person will be an asset across all EMDS teams.

Requirements

• Strong academic foundation in writing, linguistics, and critical analysis.
• Extensive training in grammar, rhetoric, and stylistic nuances through coursework and writing-intensive projects.
• Minimum 3-5 years of experience in content creation, editing, or marketing roles.
• Experience preferably within digital media, journalism, corporate communications, or marketing agencies.
• Bachelor's degree required.

Nice To Haves

• Master's degree preferred.

Responsibilities

• Oversee consistency and quality of all content, ensuring a consistent tone, style, and professionalism.
• Verify the accuracy of all information, including statistics and facts, to build credibility and trustworthiness.
• Ensure all content adheres to AP style and unique editorial guidelines of Embry Riddle Aeronautical University.
• Maintain accuracy with good grammar and error-free writing after stakeholder reviews.
• Optimize content for search engines by incorporating keywords and following best practices for online readability.
• Restructure and optimize website pages to enhance user engagement and SEO performance.
• Audit and refine web copy to align with the site’s structure.
• Maintain an updated content calendar throughout all media outlets.
• Conduct comprehensive reviews to ensure all marketing pieces are current, factual, accurate, and reflect the latest brand standards.

Benefits

• Generous Time Off: Enjoy up to 18 days of paid leave in your first year, including 3 days granted upon hire and 15 days accrued throughout the year.
• 9+ paid holidays, including the day after Thanksgiving and the week between Christmas Eve and New Year's Day.
• 100% tuition coverage for yourself for one undergraduate and one graduate degree.
• Discounted tuition rates for your spouse and dependent children up to age 26.
• ERAU contributes 6% of your base salary to your retirement plan.
• ERAU offers a 4% matching contribution to your retirement plan with no vesting period.
• 15 days of personal leave for non-exempt employees.
• 18 days of personal leave for exempt full-time employees in your first year.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level