Content Strategist, Financial Services

HelloKindred • New York, NY

3d • $60 - $63 • Hybrid

About The Position

We are looking for an experienced Marketing Content Strategist with deep Financial Services knowledge for a project to support go-to-market efforts of a leading professional services firm. Working closely with the Financial Services Practice Lead, Sales, and subject matter experts, you will shape how the firm's capabilities and solutions are positioned and communicated to clients. You’ll turn complex offerings and expertise into clear, differentiated messaging and compelling content for senior and C-suite audiences. This is an ideal role for someone who combines Financial Services fluency with exceptional B2B storytelling and knows how to make complex professional services offerings relevant, distinctive, and compelling to clients.

Requirements

• Strong Financial Services industry knowledge including banking, capital markets, insurance, wealth/asset management, payments, or related areas.
• Experience in content strategy, GTM messaging, sales enablement, or solution marketing, ideally within professional services, consulting, or B2B technology/services.
• Excellent strategic storytelling, writing, and synthesis skills.
• Experience developing messaging for senior executive and C-suite audiences.
• Ability to work directly with senior Practice, Sales, and SME stakeholders and turn complex inputs into a compelling story.
• A strategic mindset, you should be comfortable shaping the message, not simply executing against a brief.

Responsibilities

• Partner with Practice and Sales leaders to develop GTM messaging, positioning, and client-facing narratives
• Translate complex Financial Services capabilities and solutions into clear, commercially compelling stories
• Develop a modular GTM toolkit covering the practice, offerings, domain expertise, and differentiators
• Shape solution narratives and sales assets for early-stage and more detailed CxO conversations
• Review existing content, identify gaps, and bring consistency and structure to the overall story
• Work with SMEs and design partners to turn messaging into polished, reusable sales materials
• Bring fresh thinking to how the firm communicates its point of view and differentiates its offering.

What This Job Offers

• Job Type: Part-time
• Career Level: Senior
• Education Level: No Education Listed